SECTOR GUIDE: OUTDOOR TOYS FAMOSA
Five hero products from the Feber line have been designated for 2014: in the battery operated category, the Ferrari FF and Minnie Car; for foot to floor, the Motorfeber Cars 2 and Motorfeber Minnie Mouse;
and in the outdoor arena, the Fantasy House. There will be strong
trade support throughout the year, while consumer support will see the launch of a new UK-dedicated Feber website and an online campaign to build awareness. Famosa is also planning participation at selected high profile consumer events. At Toy Fair, Feber launched two new toys in the foot to floor category, Rocky Feber and My Feber Bike. BabyPlus with Music also made its debut in the tricycles category. Aimed at 12 months and up, the Rocky Feber (£34.99) is a rock and
SPIN MASTER
The best selling Air Hogs line has launched two new outdoor items for spring.
The Air Hogs Titan with its 1.2m wing span puts paper planes to shame with its easy to assemble and no batteries required build system. The durable plane flies with the thrust of the arm and the tail fin can be flipped to change from distance coverage to performing acrobatic stunt plane.
The engine of the build it yourself Air Hogs Zip Wing will PLUM PRODUCTS
Plum Products has plenty of key new range launches planned within its outdoor collection this year. The Junior Jumper, specifically designed for younger children, has a lower height frame and colourful plastic legs for stability and durability. The firm has used its patented SpringSafe technology. A new six-foot size option in the Magnitude range, and a new
SpaceZone, will also launch this year. Both designs feature the 3G enclosure, which maximises jumping space while protecting the users from the springs and frame, and the super strength Tramp Klamp, which delivers longevity and integrity in the frame. Football Goals are new additions to the wooden collection, while the Play and Picnic offers young children a multi activity play centre. A number of classic wooden swings will also launch in 2014, including a baby swing option, while there are also fresh metal swing set designs: Eris and Vela. 0844 880 5302
58 March
fire for ten seconds, propelling it into the air. Built with folding props and crash resistant materials, the 56cm wingspan Zip Wing can apparently stand up to the toughest of crashes. Kids can also take to the skies with DreamWorks
Dragons new Real Flying Toothless.
Capable of flying over 15 metres, the tail can be adjust to unleash
dragon stunts as Toothless soars through the air, wings flapping just like a real dragon. 01628 535000
walk system that makes it easy for youngsters to take their first steps towards individual mobility. By sitting astride the bright yellow dog and rocking it, children can make the product move forward. It also includes lights and music. Aimed at instilling confidence in young children as they
contemplate riding a bike for the first time, is the new My Feber ‘balance’ bike. Meanwhile, the BabyPlus with Music tricycle is designed to grow with youngsters in two easy stages. 01623 237433
famosauk@famosa.es
DKL
MINILANDS MINIMOBIL plastic vehicles range is available in three sizes: 9cm, 12cm and 18cm. The vehicles come individually, in tubs or a CDU and include themes such as racing cars, trucks, boats and emergency vehicles in red, blue and green. Minilands Large Vehicles include a new Dumpy 43cm Transporter, which comes with two 18cm vehicles to load on and off, plus the Super Tractor and Trailer, which the firm says is the ultimate garden playing toy.
JOHN CRANE
The My First Bikes in Tidlo have a new design and come in pink and blue with funky graphics. The firm says that the
bikes are ideal first running bikes, teaching balance, steering and coordination skills before upgrading to pedals. Also in the Tidlo range is the Outdoor Kitchen. The set comprises a cooker, sink and washing machine, all sold separately. The cooker and washing machine both have front dials which make a clicking noise when turned, while the sink has hot and cold taps. 01604 774949
INTERPLAY Interplay’s My Living World range welcomes Butterfly World this year.
As with all My Living World kits, Butterfly World is a hands-on nature study kit that contains all the equipment required to observe and study the lifecycle of butterflies. With the addition of Butterfly World, there are nine My Living World kits. Endorsed by TV nature
A Monster Truck, Green Tractor and Digger, plus two more Dumper Trucks of varying sizes are also in the range. Miniland’s Garden Kit includes nine different tools such as pots, trowels, a watering can and space all in a handy bucket.
The collection of sand and water toys are available in bright, primary colours and includes buckets, spades, sand sets, sieves and more.
01604 678780
TOBAR
Tobar is already geared up for the (hopefully) sunny months ahead, with a varied range of products. The firm says it has
received great feedback from customers who have seen the products. The Smiler Space Hopper in particular, was a big hit and has now been paired up with the Sally Space Hopper, a vibrant pink version of the Junior Space Hopper which the firm has supplied for many years. Classic outdoor
products, such as the company’s boomerang – complete with Aboriginal- inspired design – are also proving popular, while the Metallic Pom-Poms (which
come in two different colours) are also in demand. Tobar also has a raft of outdoor products in the Discover category. The fun science lines, which launched early last year, include the Bug Observation range which consists of the Bug Research Centre, Butterfly Nets and Bug Tubs, all styled in nature- themed packaging. 0844 573 4299
specialist Nick Baker, each kit includes a guide written by Baker himself, plus professional quality instruments and equipment inside allowing children to uncover a whole new world. Other kits in the collection include favourites Ant, Worm and Triop Worlds, plus Bug Safari and Pocket Microscope. Prices range from £9.99 to £14.99. 01628 488944
www.toynews-online.biz
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