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VIEWPOINTS INDUSTRY LEADER OPINION & ANALYSIS T


he manufacturing sector is on a roll. Revenues are up, industrial output is strong, and M&A activity is gain- ing momentum. The sector is reaping the benefi ts of cheaper energy prices and increased productivity, as well as stable wage levels throughout much of the developed world. These favorable trends are expected to continue into the new year and beyond. Not all countries are participating equally in this resur- gence. Manufacturing in some of the developing countries has slowed as a result of infrastructure challenges and an overall decline in the global demand for exports. On the other hand, the US has emerged as a strong competitor to China’s manufacturing industries. In PwC’s Q3 2014 Manufacturing Barometer, a quarterly survey of US-based manufacturing executives, respondents forecast an average growth rate of 5.6% over the next 12 months, up from 4.2% a year ago. M&A market trends tend to be a good refl ection of the state of manufacturing, and activity level and deal values were up sharply in 2014. Deal momentum should continue as cash-rich manufacturers seek out opportunities to im- prove supply chains and add talent and technical capabilities to boost innovation. But, given today’s global economic and geopolitical instability, manufacturers are likely to remain fo- cused on relatively low-risk markets such as North America. Cheaper energy prices are helping to propel the sector as a whole. In the US, the shale gas phenomenon is creating new jobs, reducing the cost of manufactured goods, and bolstering the country’s global competitive position. With its abundant supply of shale and the success of fracking, the US is building new export facilities that will be able to transport liquid natural gas (LNG) to Europe. Overall, manu- facturing companies worldwide are benefi tting from lower oil prices, as the major oil producers reduce prices in response to the threat of shale as an alternative energy source.


144 AdvancedManufacturing.org | January 2015


Rate of Manufacturing Growth Expected to Climb Cheaper domestic energy is also slowing offshoring by


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narrowing the gap in manufacturing costs. Some companies are even relocating production back to the US or building ad- ditional domestic plants, especially in low-wage areas of the country. This on-shoring strategy is helping some manufac- turers to lower their transportation costs by moving closer to their customers and to reduce supply chain risk.


The most dramatic commercial benefi ts of technological innovation are still to come.


Another key driver of sector growth is the availability of


more productive and cost-effi cient manufacturing tech- niques. The use of 3D printing (3DP) for prototypes and low-volume fi nished parts and goods is growing. Other new technologies, such as advanced robotics and mobile computing are also dramatically reshaping operations. Remote sensors embedded in machinery are providing real- time information on performance, alerting manufacturers to product or service problems and enabling them to make rapid adjustments. Yet, the most dramatic commercial benefi ts of technologi- cal innovation are still to come. Individual technologies will be connected through cloud computing and the Internet of Things. Big data captured from machinery and the applica- tion of predictive analytics to data will allow manufacturers to reach much greater productivity levels and bring about the smart manufacturing revolution. However, these fundamental changes may also cause massive disruptions in the industry. As value increasingly becomes defi ned in terms of software and digitization, manufacturers will need to rethink their business models and skill sets.


Bobby Bono


Industrial Manufacturing Leader PwC US


www.pwc.com


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