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PRODUCTS LOUIS DE POORTERE


Walk the Runway with Louis De Poortere


Help your customers bring a touch of class to their home with the latest Haute Couture collection of rugs and carpets from Louis de Poortere.


Consistently recognised for the quality of its products and customer satisfaction levels, Louis de Poortere adds new emphasis to its broadloom design with the 100% wool Haute Couture ‘WW’ collection.


First showcased at this year’s Decorex, Haute Couture encapsulates beauty and elegance as well as comfort and value, credentials expected of every flatweave leaving the Louis de Poortere production line. Now, homeowners and specifiers can enjoy this far-reaching portfolio in 100% wool, Haute Couture ‘WW’ championing this fibre in its very highest quality.


Jean-Francois Fontaine, Art Director at Louis de Poortere, explained the inspiration behind Haute Couture’s versatile design bank:


“Imagine a Georgian home with classical style, a cottage hotel with warmly paneled rooms, modernist offices with geometric contours, a Haussmann apartment in Paris mellowed by the years or even a London or New York loft in post-industrial style. Haute Couture makes all these diverse decorating styles accessible, with colours and designs that can be both sympathetic and adventurous.”


58 | Tomorrow’s Retail Floors


Choose from ‘WW’ Diamond, Ari or chevron Zig or Zag designs as your floor experiences an inspirational overhaul. Just as in fashion, where clothing is created to seduce and please, Haute Couture is set to become the trend of home interior textile design, and what better way to include than in sumptuous wool form with a unique lustre that only this fibre can bring.


Louis de Poortere prides itself on carpet practicalities, despite Haute Couture’s ‘high fashion’ name and an inevitable focus on looks. A collection designed to dress the floors of apartments, houses and offices alike, Haute Couture is suitable for commercial and heavy domestic application, arriving in a 2.95m width with high quality felt backing to enhance durability, sound-resistance and simplicity of installation.


A fitting partner to sister designs produced in cotton blends, Haute Couture ‘WW’ brings new verve to 100% wool design. This truly is a new era in broadloom, one of Louis de Poortere’s most exciting underfoot additions yet.


www.louisdepoortere.com www.tomorrowsretailfloors.com


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