AVENUE FLOORS PRODUCTS
The New Unit on the Block
The latest vinyl flooring products from Avenue Floors can now be seen on brand new point- of-sale units for retailers.
Avenue’s impressive portfolio of cushion vinyl floor styles can now be seen on a new in-store point-of-sale unit designed to offer independent flooring retailers the ideal platform to showcase the complete range to customers.
With over 100 designs across six collections, the new unit adopts a clean, modern look and feels reflective of the brand, with strong selling messages and inspirational lifestyle photography used to support the range samples. The result is an eye-catching and informative solution to be enjoyed by retailers and customers alike.
Comprising Ultimate Timber, Ultimate Elements, Titanium XT, Bubblegum & Liquorice, Classic Limestone and the new Ultimate Style collection, the new point-of-sale offers product diversity in abundance, bringing established decors together with the latest on-trend wood, stone or abstract effects to deliver a striking stand sure to have wide retailer and consumer appeal.
With a small footprint measuring 120mm x 70mm, the display’s attractive and practical construction will look great in store and helps the cushion vinyl ranges to
twitter.com/TRetailFloors
stand out, ensuring maximum impact for Avenue’s forward thinking styles.
Victoria Hemelaer, Product Manager for Avenue, said: “Point- of-sale can make a real difference to a brand’s impact within the independent retail environment.
“With the new Avenue display we are updating our in-store presentation in line with the way the brand is evolving, with a clean, contemporary look to support collections that we are sure will be massive hits with our retail partners.”
The central spine of the stand features easy-to-understand icons that communicate the key properties of the entire Avenue collection, while each individual range features a strip detailing more specific advantages, again in an icon- driven format. With a lower shelf for storing extra pattern books, the Avenue display provides an attractive and complete window into the Avenue collection.
Those interested in becoming an Avenue retailer should contact IVC group.
www.avenuefloors.co.uk Tomorrow’s Retail Floors | 55
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64