In the Center
June 10 – Artist Management Like record labels in the 20th
century, artist
managers are now the “power center” of the industry. The artist management session is a hands-on course. The student will choose an unknown artist and create a strategy to elevate their career from bottom to top in the music industry.
Upcoming Workshops STUDENTS
The following series of workshops are open to high school students interested in exploring a career path in music and/or music business. Each workshop will run from 9 a.m. to 3 p.m. and will include an industry guest speaker on the featured topic. Students can attend in person at the Wisconsin Center for Music Education located at 1005 Quinn Drive in Waunakee. Stu- dents who may not be able to attend in person can connect online. Cost per session is $5.
Be Who You Are – Discover Your Career Path in Music
A music student’s ultimate calling may be an unpredictable combination of interests and ex- periences that unfolds over time – a composite of curiosities, likes and attractions, fused to form a purpose and place impossible to see in advance. Early awareness of different career paths in music could save students decades of trial and error. This series of workshops explores the various opportunities available and how students can connect with the best career path in music for them.
January 14 – Be Who You Are: Your Life in the Music Business
This first workshop is an introductory overview of the series and introduces the student to tools to assist students in finding the heart of their passion and how that passion translates into a viable and successful career path.
January 21 – Self Discovery Through Music Networking
Success in the music business is a matter of who you know, what you know and who knows you. The networking session combines the practical tools on how to network, with the
We Welcome Your Ideas! 32
overarching goal of discovering what the stu- dent wants through networking with mentors and professionals.
February 4 – Music Publishing
This session exposes students to all facets of the music-publishing world. What is a music pub- lisher? How is money made? How can I create wealth through music publishing? What are the different jobs and opportunities in today’s music publishing field? How do I get started? What’s the lifestyle like? What’s the money like?
In addition, the students will learn how to set up their own publishing company, gain an understanding of copyrights and the role of performance rights organizations. Students will learn how to generate revenue by placing their music in TV film and advertising.
March 18 – Music Marketing
Mass marketing is dead. Engagement market- ing is the new normal. Building interactive rela- tionships/TRIBES is the 21st
century approach
to marketing. The marketing session cuts through the clutter, helping the student garner attention for their band, song or service.
April 22 – Artist/Singer/ Musician
The artist session utilizes the new definition of making it – takes strategies introduced in the marketing sessions and applies it to building an artist career from top to bottom.
May 13 – Songwriter/Composer
There are two things a songwriter/composer can do: 1) make music, and 2) sell music. The songwriter session immerses the student in both and exposes them to the craft and busi- ness of songwriting. The course also introduces the student to the worlds of jingle writing and film scoring.
Presenter
Jimmy Brandmeier has early beginnings as a highly talented musician. He has worked with artists ranging from Jason Mraz, Avril Lavigne, Joss Stone, Dave Matthews and Sarah McLachlan to Eric Clapton, Wynonna Judd, Carole King, Carlos Santana and Burt Bacharach. Along the way he has created an army chest of connections and networks.
Please visit
wsmamusic.org/workshops for more information and to register. Ques- tions? Contact Mary Elsner 608-850-3566 or
melsner@wsmamusic.org.
STUDENTS AND TEACHERS
July 9–14 – A Cappella University Summer Camp at UW-Parkside
WSMA has partnered to bring this summer camp experience to Wisconsin music students and educators. The week is filled with daily clinics, small group and large group experienc- es and nightly performances featuring national a cappella headliners. Pricing available for both resident and commuter campers and graduate credit is available through UW-Parkside for music educators in attendance. Registration is now open. Please check out
wsmamusic.org/ workshops for more information.
TEACHERS
Times for professional development workshops at the Wisconsin Center for Music Education, Waunakee are 5 to 9 p.m. on Fridays and 8 a.m. to 5 p.m. on Saturdays. For details, registration and announcements of more workshops com- ing soon, visit
wsmamusic.org/workshops.
If you have ideas or suggestions for programming at the Wisconsin Center for Music Education, please call 1-800-589-9762 or email
melsner@wsmamusic.org.
January 2017
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68
