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CRUISE
AmaWaterways tasks new UK office to double sales
Hollie-Rae Merrick
hollie@travelweekly.co.uk
AmaWaterways has opened its first dedicated UK office, with its managing director looking to double UK sales within two years.
The line had until this week
sold through Fred Olsen Travel, which acted as a general sales agent for the brand. However, new UK managing director Stuart Perl said ambitions to boost business and drive brand awareness would be possible only through the introduction of a dedicated team, based in Guildford, Surrey. He said the UK was
AmaWaterways’ third-biggest market, behind the US and Australia, accounting for 4% of bookings. The sales team, which has been
expanded to three people, will be split regionally for the first time. National account manager Simon McDermott and Amanda Elgie, sales manager for the north,
THEME PARK
Dubai Parks and Resorts’ three theme parks to open in October
Dubai Parks and Resorts will open on October 31. The attraction will comprise three theme parks
– Bollywood Parks Dubai, Motiongate Dubai and Legoland Dubai – as well as Riverland Dubai and a Polynesian-themed family resort, the Lapita Hotel. Agents can earn commission on tickets for arrivals
“We want to become more significant in the UK market by working with agents”
Mae Tarrant takes up the role of sales and marketing executive. Hiedi Hutchinson switches from Fred Olsen to become the line’s dedicated PR and relationship marketing manager. “We’ll be out there more shouting
PERL: New UK managing director
Scotland and Northern Ireland, have been joined by head of sales for the south and Europe Jenny Wright. She joins from Azamara Club Cruises, and previously worked for SeaDream Yacht Club. Augustus Lonsdale, previously of Clia, is now commercial and marketing manager, while Georgia
about our brand, and portraying it as the luxury brand that it is,” said Perl. “We want to become more significant in the UK market and we want to do that by working with agents. We’ll be looking for opportunities to widen the number of agents we’re working with.” Agents will have to set up new commercial agreements, but Perl pledged to “honour or better” the commercials that had been in
place with Fred Olsen Travel. Trade sales: 0800 520 2250
from November 1, while agent training and incentives will be rolled out through My Booking Rewards. Barrhead Travel, Gold Medal, Travel 2 and Thomas
Cook are among the operators that have signed joint marketing deals with Dubai Parks and Resorts to package and promote tickets. Attraction World and Do Something Different will also sell tickets. Chief executive Raed Kajoor Al Nuaimi said: “As the
largest entertainment destination in the region, Dubai Parks and Resorts will support the UAE’s tourism vision
and grow the family leisure industry in the region.”
dubaiparksandresorts.com
1 September 2016
travelweekly.co.uk 19 NEWS IN BRIEF
Mexico’s Velas Resorts sets up a website for agents
Mexican company Velas Resorts has unveiled a website for agents as it gears up to open its fifth resort, Grand Velas Los Cabos, by the end of the year. The portal includes virtual tours, sales materials, an image library, offers and contact information.
agents.velasresorts.com
Download your Crystal Ski Holidays training guide
Crystal Ski Holidays has relaunched The Crystal Ski Bible. The agent training guide explains the types of accommodation on offer and features tips on choosing the best holiday for customers. It can be downloaded at:
sendspace.com/file/fz5jz3
Sign up for Christmas party on Fred Olsen’s Balmoral
Fred Olsen Cruise Lines is to host a Christmas party for agents on Balmoral in Southampton on December 19. There are still 100 places up for grabs.
fredolsencruises.com/travel- agent-centre
Advert
Did you know . . ? The Biggest autumn sale ever is now on! Book your clients a Luxury Included getaway by October 4 and save up to 50%. Visit
sellingsandals.co.uk for more details. T&C’s apply.
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