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NEWSbeat


EVENTS


The Negotiator Awards – 24th October 2012


Make a note in your diaries – The Negotiator Awards will be held on Wednesday 24th October 2012 at The Hilton on Park Lane, London. More dazzling than ever, this hugely popular event celebrates the very best in UK estate agency, with 20 Awards to be given in categories covering all aspects of sales and lettings.


‘Set aside the whole day, the evening and perhaps, a good part of the night!’


To make the day even


better, The Negotiator also launches a new conference and Expo on the same day, so set aside the whole day, the whole evening and, perhaps, a good part of the night, for a magnificent event. Don’t miss it! Full details in The Negotiator magazine.


MOBILE TECH Move with Us moves up to Mobile PORTALS


Zoopla fundraise with Shelter


Zoopla.co.uk has announced a fundraising partnership with Shelter, with Zoopla committing to raise at least £25,000 for this cause in 2012.


As part of their commitment


to make a difference and raise awareness of the issues surrounding bad housing and homelessness, Zoopla will work closely with Shelter to help support their charitable efforts and will ‘participate, donate directly and identify new opportunities to raise funds in 2012’. Zoopla employees have already


donated over £7,500 via payroll giving and committing to


numerous events throughout the year, including Shelter’s annual Vertical Rush in early March, scaling the 920 steps of Tower 42 in the City. Alex Chesterman, Founder & CEO of Zoopla said: “Shelter does an outstanding job trying to help those have fallen on hard times. We recognise that charities like Shelter rely heavily on donations from businesses like ours and we are keen to do what we can. Our team is really motivated to meet or exceed the fundraising targets we have set for this year and to make a difference in the lives of those less fortunate.”


Move with Us has launched a mobile website product its network of estate


agents which lets consumers reach the estate agency websites with full functionality when they are searching for properties on their mobile phones and tablets. The mobile websites will


work across all smart and non- smart devices including iPhone, BlackBerry, Android and HTC.


Gartner, the technology experts, predict that by 2013 mobile browsing will exceed traditional computer surfing. Estate agents whose websites are not mobile compatible can experience bounce rates of up to 63 per cent compared to just 29 per cent when consumers are browsing on a mobile phone, rather than a desktop device. Says Stuart Costello, Marketing Manager, “Long gone are the days where people conducted their


6 MARCH 2012 PROPERTYdrum


property searches solely from their home computers; the new generation of home hunters want to be able to research new homes whilst on the go.”


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