This page contains a Flash digital edition of a book.
52 On The Cover 52 On The Cover CANADA Departments


Departments 6 Editor’s Note


6 Editor’s Note


8 Happenings canfitpro Toronto recap; Cardiac Arrest More Common at Arenas Than Gyms; ACE Study Finds No Danger in Many Hot Yoga Classes


8 Happenings canfi tpro Toronto Recap; Cardiac Arrest More Common at Arenas Than Gyms; ACE Study Finds No Danger in Many Hot Yoga Classes


Events 12 Q&A Events


Club Industry Chicago; OSHFA conference Thornhill; canfitpro Calgary; Victoria Fitness Conference


Club Industry Chicago; OSHFA Conference Thornhill; canfi tpro Calgary; Victoria Fitness Conference


12 Q&A


Mass Marketing: Can a club be something for everyone?


Mass Marketing: Can a club be something for everyone?


14 Sales Training 14 Staffi ng


16 What’s New Onboarding a New Membership Director


Onboarding a New Membership Director


The latest products and services from industry suppliers. 62 Canadian Forum


16 What’s New The latest products and services from industry suppliers


2013 Canadian Health Club Report


62 Canadian Forum 2013 Canadian Health Club Report


28 2014 Canadian Product & Service Directory |


FBC Trainers


A listing of suppliers who have individually committed to serving the Canadian health and fitness industry.


24 Cracking the Gender Code Don’t let


communication with the


opposite sex get lost in translation


58 Fun and Fitness in the Land of Anne


Multiple programs and services, expert advice and great marketing result in a thriving club in a seaside town of just 15,000.


Multiple programs and services, expert advice and great marketing result in a thriving club in a seaside town of just 15,000.


Cover photo by A.J. Arsenault Photography, Summerside, P.E.I. 18 Features


18 Crisis Management | When Disaster Strikes


June Flooding Devastates Calgary Fitness Clubs


22 Your Business | Measures to Manage Performance 10 Key Performance Indicators Your Club Should Live By


54 Supplier Profile | The Mother of Invention Years of perseverance lead to success of the Lebert Fitness Brand.


18 Crisis Management | When Disaster Strikes


June Flooding Devastates Calgary Fitness Clubs


22 Your Business | Measures to Manage Performance


58 Product Focus | How Do Your Locker Rooms Rate?


10


Don’t underestimate the impact of the pre- and post-workout experience at your club.


54


Fun and Fitness in the Land of Anne: Stretch Fitness, Summerside, P.E.I.


10 Key Performance Indicators Your Club Should Live By


54 Supplier Profi le | The Mother of Invention


FBC Trainers


Years of perseverance lead to success of the Lebert Fitness Brand


24 Cracking the Gender Code


58 Product Focus | How Do Your Locker Rooms Rate?


Don’t let your communication with clients of the opposite sex get lost in translation.


Don’t underestimate the impact of the pre- and post-workout experience at your club


28 2014 Canadian Product & Service Directory


26 4 Fitness Business Canada September/October 2013


A listing of suppliers who have individually committed to serving the Canadian health and fi tness industry


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64