FBC TRAINERS
Are men really from Mars and women from Venus? Scientific literature supports the idea
that men and women communicate differ- ently. For example, according to Deborah Tannen, linguistics professor and author of You Just Don’t Understand, wom- en communicate to build relation- ships while men communicate to give information, solve problems and show expertise. John Gray, of the popular Men
are from Mars, Women are From Venus series, says that women give feedback with tact and sensi- tivity to others’ feelings while men give feedback directly and with blunt- ness, without the intention that it should be taken personally. So, as a personal trainer, what hap-
pens when a female trainer takes on male clients or a male trainer works with females? Is it necessary to change your approach to create an optimal relation- ship and achieve positive outcomes – or not?
We asked veteran trainers from across the country to weigh in.
to present any sexual overtones. I pre- fer to demonstrate and explain to this group rather than use touch correc- tion or move into their personal space. It keeps it more professional. Where I position myself when I demonstrate exercises for male clients is important too. For example, I turn sideways when bending forward to demonstrate an exercise like a deadlift, and I always place myself sideways when demon- strating ab work on a mat. I may say “pelvic tilt” or “tuck your
I 24 Fitness Business Canada September/October 2013
train a lot of young male hock- ey players ages 10-16. As the mother of teenage boys I under- stand their mindset, so I try not
butt under” to males, but with a female I may cue her to “push the pubic bone forward.” I try not to be revealing or showy
with my clothing in case it makes any of my male or female overweight or non-confident clients feel uncomfort- able or intimidated. It’s not about me, it’s all about the client. As personal trainers, we have the confidence, the fitness and shape that they aspire to have – I don’t want to flaunt it. With women, I am probably more
open because I can relate better to them. I’m very professional and choose my words wisely; however, I let my guard down somewhat and use a more
personal approach. While demonstrat- ing exercises, I still watch my body placement but am not as concerned. I’m not perfect and slip up at times
with both genders. Catching signals from my clients when this happens just makes me more aware of how impor- tant appropriate language and presen- tation skills really are.
Jeanette Steele personal trainer Parry Sound, Ontario
FOR FITNESS STAFF, INSTRUCTORS, PERSONAL TRAINERS & REHAB, SPORT & WELLNESS PROFESSIONALS
Cracking the Gender Code
Don’t let your communication with clients of the opposite sex get lost in translation.
BY BARB GORMLEY
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