62 per cent of regular exercisers use digital content to support their workouts outside the gym
manually through the website, as well as automatically through the app. Reward points earned can be
exchanged for merchandise and gift cards from well-known brands or donated to charity. Most of EveryMove’s reward partners are currently in the US, but that network is already expanding into EMEA. Alternatively, operators can sign up as an EveryMove reward partner and create their own rewards for members, such as free personal training sessions. Users can pick a reward to work towards and share their activities via social media. Preva – Precor’s networked solution
– allows users to track out-of-club activities, as well as workouts on Precor equipment, using the Preva app. Anyone with a Preva account can link this to EveryMove; once this bridge is created, all Preva activity data is automatically synced with EveryMove.
August 2013 © Cybertrek 2013
LIFE FITNESS Life Fitness works with its own app, LFconnect, as well as Runtastic, Lose It!, Wahoo Fitness and SoFit. Third party apps that provide exercisers with a wide range of workout options have been selected, ensuring there’s something for everyone, whatever their personal goals and preferred tracking methods. Runtastic provides a total mobile
fitness package to more than 15 million users worldwide. It’s been designed to help exercisers track their sports activities and connect with friends who are also using the app – users can create profiles on
www.runtastic.com to cheer friends on, share photos, keep track of exercise stats, log runs and biking routes and more. Linked up with the Life Fitness Open Platform, it automatically synchs distance, calories burned and speed during workouts carried out on Life Fitness equipment.
Life Fitness has its own app called LFconnect, but has also teamed up with third party apps
Read Health Club Management online at
healthclubmanagement.co.uk/digital 61
PHOTO:
SHUTTERSTOCK.COM/MY GOOD IMAGES
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