IN THIS REPORT


This issue of Specialty Retail Pulse focuses on Q2 2012 sales data with a comparison to Q2 results for 2009, 2010 and 2011. As with previous reports, this issue explores indicators of possible emerging trends; which categories are leaders in terms of sales and unit growth; and whether or not there are shifts in unit types – i.e. carts to kiosks, kiosks to inline, etc. Additionally, this issue looks specifically at trends within the Food and Home Décor and Accessories categories.


Q2 2012 vs. Q2 2011 Summary


Overall Sales Change: • -1.9%


Overall Change in Number of Units: • -6.7%


Average Q2 Sales Per Center: • $492,953 ($164,318/month)


Average Q2 Sales Per Unit: • $21,350 ($7,117/month)


Number of Specialty Units Per Center: • 23 (Average/Month Q2)


Q2 2012 Sales Down 2% Compared to Q2 2011


Specialty retail sales for the three-month period ended June 30, 2012, were lower compared to Q2 2011, but up 3.4% compared to Q1 2012. Overall year-to-date sales are down 5% compared to the same six-month period in 2011.


As noted in the Q1 report, one factor behind the comparable quarterly sales decrease is the lower number of specialty retail units per center compared


to Q2 2011. The average number of specialty retail units per center has dropped from 25 in Q2 2011 to 23 in Q2 2012. Despite both the overall sales decrease and the decrease in the number of total units, per unit productivity continues to improve. The average sales per unit in Q2 increased by 5% compared to Q2 2011, from $20,301 to $21,351 for the quarter. (By comparison, Q1 sales per unit were $20,329.)


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Winter 2013 n Specialty Retail Report


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