Mobile’s
Smartphone Sales Soar
million in 2012
686
million in 2015
982 A Pew Internet Project survey
from Aug.-Sept. 2012 found 45% of US adults owned a smartphone. The figure was 66% among 18-29 year-olds. IDC expects 2012 smartphone sales to reach 686 million, and predict they will rise to 982 million in 2015. Morgan Stanley Research estimates sales of smartphones will soon exceed those of PCs.
Growing Mojo Tablets Trend Up
Some 117 million tablet computers were expected to be sold in 2012 around the world and another 165 million to be purchased in 2013, based on newly increased sales forecasts from IDC. In its latest Worldwide Quarterly Tablet Tracker report, IDC hiked its forecast for the worldwide tablet market in 2012 to 117.1 million units, up from its previous forecast of 107.4 million units for the year. At the same time, IDC also revised and raised forecast numbers for 2013, increasing the expected number of tablets sold to 165.9 million units from its original estimate of 142.8 million units. The new report was released Sept. 19. That market growth will continue, according to IDC’s data, with worldwide shipments by 2016 expected to reach 261.4 million units.
million in 2013
165.9 Sales of Cellphone
Accessories Consistent According to the latest edition of Pulse, the quarterly sales trends report from Specialty Retail Report, sales of cellphone accessories consistently rank among the top three categories in specialty retail. Sales in this specialty retail category grew nearly 6% in 2012 from the same measuring period a year prior.
million in 2016
261.4
100
Specialty Retail Report n Winter 2013
SpecialtyRetail.com
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