PRODUCTS SARNER BOARDS HMS BELFAST MEDIAMATION’S 4D LEGO


MediaMation, which supplies and manufactures 4D/5D motion EFX the- atres and seats, is to provide a turnkey 4D theatre for Merlin Entertainments’ new Legoland Discovery Centre in Yon- kers, New York, USA, opening in 2013. The 98-seat Lego®


4D cinema will


feature customised seats and include wind, rain, lightning and snow effects. Mediamation has already installed 4D theatre technology in all four of the USA Legoland Discovery Centres.


ATTRACTIONS-KIT.NET KEYWORD: MEDIAMATION WATCHOUT FOR DATATON


Dataton’s WATCHOUT multimedia content playback solution has been featured on a multi-faceted 228m screen in a Chinese exhibition called Old Beijing Gets Moving. Located in Beijing’s National Conference Centre, the exhibition was inspired by A Glance Round Old Beijing, a panorama of the city as it was in the 1930s originally created as an extended scrolled image by the painter Wang Daguan.


124 Attractions Handbook 2012–2013 ATTRACTIONS-KIT.NET KEYWORD: IE PARK


With WATCHOUT blending and syn- chronising the images of 56 digital video projectors, Daguan’s painting has been brought to life as an animated video fea- turing 1,000 ancient buildings, enhanced by moving images of the people who once inhabited them going about their day. On entering the exhibition, visitors pass in front of a custom-built projection screen that measures 3m high x 228m long.


ATTRACTIONS-KIT.NET KEYWORD: DATATON www.attractionshandbook.com


Exhibition design company Sarner has installed a new attraction aboard London’s HMS Belfast, enabling visitors to relive the battle of the North Cape in WW2. Groups of 15-20 visitors can now step into the Gun Turret Experience : A Sailor’s Story, 1943, which follows the story of a young sailor aboard Belfast on Boxing Day 1943. Using moving platforms, smell and smoke machines, audio and sound effects, moving guns and projection systems, the space – housed inside one of the ship’s original triple gun turrets – recreates the sensations of war at sea.


IE PARK & RIDE IN ITALY ATTRACTIONS-KIT.NET KEYWORD: SARNER


IE Park has built a 45m x 11m Ice Moun- tain ride for one of Italy’s most well-known travelling showmen, Mauro Viviani. It de- buted this year at Magic World in Naples, Italy. The half pipe-shaped structure offers different activities in one structure: it can be covered in artificial snow, used for sum- mer tubing and rock climbing, and also offers free fall drop experiences. The ride can be moved to new sites on four trailers.


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