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Today’s airline imperative: Doing more with less
It’s no secret that each day, passengers expect more, and an airline’s success will be dependent on doing more with less
In a day of rising fuel costs, volatile currency fluctuations, decreasing capacity, stagnant wages and more, airlines are finding themselves with increasingly demanding customers and ever shrinking budgets. As economic forces beyond the industry’s control constantly impact the bottom line, airlines need to seek ways to do more with less.
In the world of inflight entertainment, we often marvel at the technological advances designed to make a flight memorable and enjoyable. However, there are moments of frustration when the total cost of purchasing and implementing the latest advancement seems to put the cutting-edge just out of reach. In challenging economic times, this paradox has given birth to a new way of
save thousands or even millions of dollars while accomplishing the same goal. Many service providers are willing to carry components for longer periods of time even if an OEM is not. Beyond that, when a manufacturer refuses to continue to service its equipment as it ages in an effort to force an airline to purchase new equipment, there are many extremely qualified Part-145 Repair Stations that will gladly service the equipment in place of the original manufacturer. Instead of immediately replacing ageing monitors, consider potential alternatives. For an example that’s close to home, at InFlight Entertainment Products, in addition to its manufacturing capability, its maintenance division and Part-145 Repair Station have an LED overhaul programme to take existing monitors, overhaul them, and make them look better than new. New certification is not required and a warranty is included. This is not the only programme of its kind in existence. By leveraging vendors with capabilities to maintain or improve IFE systems without complete system replacements, airlines can better manage costs while still providing an excellent experience to their passengers. While some equipment may simply be too antiquated to not
replace, much like the 8-track tape player in your car from 40 years ago, much can easily be overhauled and
addressing at least some of an airline’s evolving IFE needs. Much like a consumer has to weigh his purchasing options
carefully with the limited funds at his disposal; businesses need to take a similar approach. Airlines must take a hard look at what they currently have, and how they can use it, adapt it, and ultimately enhance it without necessarily replacing it. Airlines need not immediately run to the proverbial store to replace their IFE equipment because of common problems like part obsolescence, discontinued service by an OEM, or diminishing picture quality in monitors. There are alternatives to explore first which will potentially
enhanced to look and perform like new and provide many more miles of passenger entertainment. Since each day passengers expect more, if airlines are going to be able to do more with less, they’ll need to start exploring all of their options before grabbing the keys and going to the store.
For further information, please contact: Chris Colgrove Cabin Electronics Manager
ccolgrove@ifeproducts.com
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