TICKETING
CONTROLLING TICKETING, CRM AND RETAIL WHILE REDUCING QUEUING TIMES ARE AMONG THE BENEFITS OF THE LATEST TICKETING SYSTEMS, AS THESE CASE STUDIES TESTIFY
AT THE TOUCH OF A BUTTON
OPEN FRONTIERS’ TIMEPOS
What’s the product? TimePOS is a latest-generation touch- screen EPoS application, powering front of house sales and customer management. Designed to meet the needs of attractions, it gives operators full control of their busi- ness on a single screen, in real-time, and drives productivity by reducing transac- tions times and gate/outlet staffi ng levels. TimePOS principally processes mem-
berships, admissions, Gift Aid and timed activity sales. It also handles retail and food and beverage sales to drive second- ary spend. The system can be used to check-in all site visitors and, through its seamless integration with eCommerce and telesales, will recognise advanced pur- chase bookings for Fast-track check-in.
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What’s new about it? TimePOS heralds the arrival of a new generation of web-enabled, real-time POS systems. Its intuitive user interface was designed ground-up for the leisure indus- try and allows high-speed processing of visitors and on-site sales for busy leisure attractions, across multiple sites and fran- chises, without the need for large, clunky server installation.
How does it work? TimePOS interfaces with the existing Time Pursuit ticketing, booking and customer management system over the web. It accesses a centralised product, trans- action and customer data store, and facilitates an inter-relationship across all
Read Attractions Management online
attractionsmanagement.com/digital
(Top) The TimePOS system will be used at Chelsea Football Club’s museum when it opens this summer; (bottom) the cash payment screen
sales channels (on-site, online, telephone and third party) from a single screen. New bookings, amendments to existing bookings and captured customer data are all saved back to the cloud-based system in real-time, just as transactions made in other sales channels can be retrieved instantaneously in the tills.
Which attractions use it? TimePOS is used at Chelsea Football Club, where it manages timed stadium tours, and will be used at the club’s interactive museum when it opens this summer.
AM 2 2011 ©cybertrek 2011
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