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www.IndependentRetailer.com COMPANY SPOTLIGHT Chef Craft For Great
Prices & Value continued from page 75
The manufacturer seeks, “To build a long and healthy rela- tionship with our customers.” That relationship includes
not only selling products that consumers want, but packaging and displaying them in ways that are attractive to shoppers; and that makes financial sense for independent retailers. Chef Craft offers all displays based on prepaid freight. “Our dis- plays are priced with product, freight, and delivery all in- cluded,” says Ernster. And the company caters to all sizes of retailers. “We’ll take an order
Chef Craft has a
range of programs specifically tailored for the dollar,
grocery, drug, and hardware markets.
for one display, or 2,000. We ap- preciate the smaller businesses as well as the larger ones.” Chef Craft reaches out to
those small businesses in sev- eral ways, retailers can sign up to receive product updates by email. The company also maintains a solid trade show presence. Chef Craft has booths
at the ASD / AMD Merchan- dise Show, the International Housewares Show, the Variety Distributors Show, GMDC, the SMR show, and three hardware shows. As a wholesale supplier, Chef Craft has a range of pro- grams specifically tailored for the dollar, grocery, drug, and hardware markets. These in- clude, per the website, power wings, power panels, PDQs, rack displays, inline wall pro- grams, and custom displays. The company has a minimum order of around $800, accord- ing to Ernster. Chef Craft’s devotion to
customers does not end after making a sale. “We also set
continued on page 78
Gem, Jewelry & Lapidary Wholesale Trade Shows & Sale 2010
Las Vegas, NV..............................June 4-6 Detroit, MI .................................July 9-11 Franklin, NC ............................. July 22-25 Spruce Pine, NC ................. July 29 – Aug. 1 Tucson, AZ .........................September 9-12 Minneapolis, MN ............... September 26-27 Detroit, MI ..............................October 1-3 West Springfield, MA ................ October 8-9 Asheville, NC........................October 26-27 Orlando, FL ..........................October 29-31
glwshows.com 2011
Asheville, NC...........................January 4-5 Orlando, FL .............................January 7-9 Tucson, AZ ........................Jan. 29 - Feb. 11 Minneapolis, MN ..........................April 3-4 Detroit, MI ................................ April 8-10 West Springfield, MA ................. April 15-16 Orlando, FL ....................... April 29 – May 1 Franklin, NC ................................ May 6-8 Las Vegas, NV............................. June 3-5
***Dates are Subject to Change***
76 September 2010 Visit Online at INDEPENDENTRETAILER.COM
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