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spa


software


HEALTH CLUB SPA


spa software


Luke Tuchscherer asks a selection of spa and health club operators about their spa management software systems


margaret lora, spa director spa merge, hilton grand vacations club, nyc


supplier: spabooker


what’s your favourite feature of the software system? The reporting functions are amazing with SpaBooker. As a spa director within a large corporation, it’s vital that I have accurate reports I can count on. SpaBooker’s reporting system allows me to customise reports to fit my needs. The gift certificate tracking report is


my favourite. These reports have tended to be a nightmare with software I’ve used in the past, but with SpaBooker it’s simple for me to track my liabilities, expired gift certificates and series numbers [services purchased in a package – ie the software must be able to keep an accurate count of remaining treatments]. This is invaluable from an accounting standpoint. Another fantastic aspect of the


software are the upgrades and training/ webinars. Typically, as software companies enhance their programmes, you’re obliged to pay for the upgrade. But SpaBooker’s enhancements are free of charge and they provide a webinar


lorraine barry, spa manager radisson blu hotel & spa, cork


supplier: reservation assistant - tac software


what’s your favourite feature of the software system? There’s a wealth of information that can be obtained from this system, but the one feature that stands out is how easy it is to train new staff members to use it – it’s very user-friendly. It’s also a good way of keeping track of


membership profi les: the software alerts us well in advance of any membership


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that’s up for renewal, ensuring we speak to members at the relevant time. We can also accurately target lapsed club members to fi nd out why they left the gym, encouraging them to rejoin. Another useful feature is that we


can use the same system for booking treatments in our spa as well as for tracking our health club members. The system lets us add notes to certain


Read Health Club Management online at healthclubmanagement.co.uk/digital


to train you in the new developments. They also provide marketing strategies and business-building tips that go beyond a typical software company’s commitments, showing an interest in helping you to build your business.


what impact has the software had on your business? The reporting aspect has allowed me to feel 100 per cent confident during financial meetings. The accuracy and


software briefi ng


SpaBooker is: “A web-based appointment book with simple to learn and use navigation; advanced customer relationship management that allows you to view complete member profi les and preferences, as well as booking history and product purchases; and an online retail store designed to match the look and feel of your site. You can sell your products and series with a real-time


confidence I have in the reports saves me hours of having to backtrack and verify numbers before reporting. Meanwhile, the online booking facility


has increased our client volume and is a great marketing tool for the spa.


what would you change about the software if you could? I would adjust some of the point of sale steps that tend to be a bit time- consuming. This is hard, as security is – and must be – of prime importance, but it would be good to find ways of storing more data to make it easier to book additional purchases, for example. [Note: SpaBooker has since released version 6.2 of its software, which condenses the entire checkout process to one page]


inventory and the ability to create and sell customised, printable gift certifi cates on your website.” Other features include: “Advanced


marketing tools and online booking to drive revenue to your door by creating specials and selling products and instant gift certifi cates. You can also add or remove levels of memberships with a single click to match your membership profi le.” www.spa-booker.com


treatments, which is very benefi cial when clients have special requests or just need information passed on to their therapist. This affords us the luxury of tailoring treatments to each individual, making the client feel more welcomed. I also think it’s a very good system for


completing end of night cash-ups: there’s very little room for error and it’s very simple and quick to complete.


what impact has the software had on your business? We can now target gym members to tell them about our special offers in other parts of the hotel, such as discounted spa products, as well as our recently


august 2010 © cybertrek 2010


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