Property Software focus T
In the third in our series, we look at changing technology. Andrea Kirkby has her head in The Cloud.
en years ago, the internet started changing the way we did things. Life became rather more interconnected; agents needed to put their properties on the
web, emails started replacing faxes and phone calls and the new property portals began to replace local newspapers as the prime advertising resource. Now, we may be approaching another massive change in the way we do business.
“The world is moving away from the desktop; a system that
doesn’t allow the user to choose when and where they access it won’t fit the bill for most agencies.”
sTEWART AndERsOn cEO AspAsiA
Two key trends are expanding the requirements for property software – first, mobile access, and secondly, the demand for the software to link up different users, rather than remaining the exclusive property of the agent. Mobile access can mean leaving the
branch office behind and entering the world of the virtual agent. Increasingly, agents are accessing their databases on the move, or from home offices, and that’s led
“There’s a lot of on-site time spent by agents and you can cut
out rekeying if you can use a mobile device to enter the information straight away.”
MARK HOWLETT pROpcO
to new requirements for software to connect agents up wherever they happen to be – and whatever device they’re using. Stewart Anderson of Aspasia points out
that, “Virtually all the new software that’s come out in the past couple of years has been web based,” because it allows that connectivity. “The world is moving away from the desktop,” he says; a system that doesn’t allow the user to choose when and where they access it won’t fit the bill for most agencies. Agents don’t have to be ‘virtual’ to gain
benefits from mobile access - there are huge cost savings for traditional agents, too. Mark Howlett of PropCo says, “There’s a lot of on-site time spent by agents when they need to capture information, and you can cut out rekeying if you can use a mobile device to enter the information straight away.” Not only is this much cheaper than writing down the information and then rekeying back at the office, but it also cuts down on the room for error.
PROPERTYdrum JUNE 2010 19
THREE OF THREE
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