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reduced our fares to help grow the market.” Passenger Shipping Association figures show the boost for the UK ferry market last year. Irish Sea routes performed best, with passengers up 3%, and total ferry sailings from Britain to Ireland up 2.5% to 26,342.
■Your guide to UK ferries, p42 Stena Navigator shows how ferries have changed over time
Next biggest is Irish Ferries, and head of pas- senger sales Declan Mescall feels positive. “The compliments we’ve received about our ships and high levels of service have, we are sure, won us many converts,” he says. “Agents can be confident that customers are guaranteed a top-class service in terms of reliability, timing, facilities and care.” Last year a new operation, Fastnet Line, started between Swansea and Cork, reviving a route which disappeared in 2006. Since then 80,000 passengers and 31,000 cars have used it.
Mike Wood, Fastnet Line’s UK general manager, says: “These figures are way ahead of what we anticipated for year one, which
Stena Caledonia sails Belfast to Stranraer in under three hours
shows that there was a real need for the service to be reinstated.”
With Norfolkline having been taken over, the DFDS flag flies over the Irish Sea on the Birkenhead-Belfast route. Its route to Dublin has gone, but is still served by P&O Ferries.
Increased capacity
Condor Ferries’ 2011 schedule includes more than 25% more sailings between the south coast and Jersey and Guernsey, and between the Channel Islands.
Marketing manager Justin Amey says: “It is great to see people choosing to travel by sea, avoiding the stresses of airport security and excess baggage fees. We have maintained or
Billy Bear says...
“You can’t beat the UK for quality of product and value for money – and there’s none of the pesky luggage restrictions, flight delays and language barriers of going overseas! “The UK is especially exciting right now, with
the royal wedding in April and the Olympics next summer. “Travel is all about exploring – and there’s so much heritage, culture and wildlife close to home that people haven’t seen. It
makes so much sense to sell domestic breaks!”
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