p26 hotels Oct9 6/10/09 16:32 Page 26
Hotels & resorts
Rupert Murray
020 7921 8010
rmurray@ttglive.com
For the latest accommodation news, visit
ttglive.com/hotels
Harlequin aims to
be Caribbean star
The luxury side
of Benidorm
A NEW luxurious side of Benidorm awaits
delegates at next year’s ITT conference.
The five-star Barcelo Asia Gardens Hotel &
Thai Spa (pictured), situated in the foothills of
Rupert Murray.
Soccer School and a performing
the Sierra Cortina Mountains outside Benidorm, AN IMPROVED standard of luxury arts academy.
will host the annual event. in the Caribbean will be set by a Ames claimed: “Operators are
The conference, which attracts around 400 of new hotel group due to launch in queuing up to sell us because they
the industry’s top bosses, takes place on June 7-9. July, the entrepreneur behind the can see the potential.
Maria Gudielarketing, the hotel’s marketing venture has claimed. “Companies such as Expedia in
director, said: “This is the ideal way of introducing David Ames (pictured), chairman the US, ITC Classics and Virgin Hol-
our hotel to the British market and demonstrat- of Harlequin Hotels & Resorts, idays are interested, and the UK
ing the new level of luxury accommodation and criticised the Caribbean for being full of three- trade will have real success with our hotels.”
conference facilities we have on the Costa Blanca.” star hotels wearing five-star badges. Ames said he did not believe in selling direct
The luxury eastern-style property, completed With his first hotel, Buccament Bay Beach and would work solely with the trade.
in February 2009, is set in an acre of pine forest Resort in St Vincent (pictured top) just months “We will stick to what we know and leave the
which is a 30-minute transfer from Alicante’s from completion, he is confident the islands are selling to agents and operators,” he said.
international airport. set to see a “revolutionary” new standard. Oasis Hotels & Resorts will manage all
“If you took a five-star Caribbean hotel and Harlequin hotels, and seven more resorts
stuck it in Dubai it would be a three-star,” he said. are planned in the Caribbean and Brazil.
Tui brands feature
Buccament Bay Beach Resort will have 12 Buccament Bay Beach Resort introductory
restaurants offering food from across the globe, offers include up to four free children for
Jaz in north Egypt
a Pat Cash Tennis Academy, a Liverpool FC couples in the first two months.
JAZ HOTELS, Resorts & Cruises has opened up
an Egyptian Mediterranean beach destination to
Regal set for move into Scotland
the UK market in tandem with Thomson and First
Choice. AN Asian hotel group aims to make a move into the The investment could create and safeguard
Almaza Bay Resort, near Mersa Matruh on Scottish leisure and hospitality market next year. hundreds of jobs in the Scottish hotel sector.
Egypt’s north coast, is the location of three Bosses from Chinese firm Regal Hotels Richard Hodges, Regal’s business development
five-star Jaz resorts. International were due to meet Scottish vice-president, said any deal would benefit the
Almaza Beach Resort (pictured) will feature in politicians and councillors in Glasgow, Edinburgh local economy.
Thomson’s Beach Club Collection, Jaz Oriental and Aberdeen last week to discuss a major “Starting out in a city like London, you become
Resort in Thomson’s investment in the Scottish economy. one of a huge number of hotels. We have been
Platinum Collection, Contracts to manage new-build hotels and looking at Scotland for a year. We can bring value
while Jaz Crystal Re- older properties are part of a wider global to the market and have the space to make the
sort features in First expansion by Regal, which is said to be targeting brand a success,” he said.
Choice’s all-inclusive the North American, eastern Europe, Australasian The luxury hotel chain has five properties in
programme for 2010. and the Middle Eastern outbound markets. Hong Kong and six in mainland China.
26 09.10.2009
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