theibcdaily Opinion Who will tame your file-based beast?
Few companies have the wherewithal to reduce complexity so customers actually see an improvement on their bottom line says Dan Castles, CEO, Telestream
As I think about the state of the industry at this year’s IBC, I find myself reflecting on the constant churn we see across our industry. While change can and should be viewed as a good thing when you’re selling solutions, it’s hard to imagine that customers share that enthusiasm when it comes to the constant onslaught of new formats and standards, the recent wave of company mergers and acquisitions, or the latest lofty vision statement. As a matter of fact, from my conversations with them it’s clear that customers are growing weary of the noise and rapid pace of change they feel
forced to adopt. From Telestream’s 'vantage point' I can say that we are sympathetic to this feeling and as a result we will continue to help our customers remove the barriers to getting their jobs done efficiently. We will continue to focus on automating more and more of the repetitive processes and intelligently converting media and its associated metadata with the minimum amount of human intervention. If you think about it, computers and software are quite capable of making very informed decisions (especially with a complete set of
metadata). I wonder why there aren’t more companies innovating in this area. Everyone aims to tame the file-based beast, but few companies have the wherewithal to reduce complexity so customers actually see an improvement on their bottom line. If I were a customer at this year's IBC show, I would be looking at the types of technologies and the companies behind them that will be supporting us as we continue to wrangle with file- based workflows. Who clearly gets my unique challenges and will they still be here next year?
What tools am I really going to need to lower the costs of creating and distributing content? How can I better utilise my people and their talents?
Everyone says they have the
answer, but that’s the hard part at a trade show: how can you find a solution you can invest in that will grow with you without tremendous re-investment every other year? How can you be sure you are choosing a company that considers you a partner versus a revenue opportunity?
And when it comes to the cloud, make sure you’re clear in how you can make the best use of it. There are definitely advantages to some workflows, but we’re a long way from seeing it used for all media workflows. Finally, it’s time to start talking about UHDTV, not just 4K, and all the challenges it brings beyond a 4K raster with regards to frame rates, colour spaces, audio, etc. All of these
characteristics will bring unique, and in some cases extraordinary challenges to file-based workflows. At the end of the day, our customers create content that needs to be engaging and cost effective for their viewers. They need a partner they can trust who will minimise the churn at every opportunity. I want to see us remove barriers to creativity, distribution, and profitability by continuing to build intelligence into our software so that our customers can focus more time on their business. 7.C12
Personalized Discovery Solution launched
Rovi By Ian McMurray Satellite deal: Encompass will transition to Intelsat 34 next year
Encompass signs 15-year deal Intelsat
By Ian McMurray
Encompass Digital Media, a company specialising in full-time network origination/playout and live ad-hoc transmission services, has signed a 15-year agreement with Intelsat for capacity on Intelsat 34, one of the three satellites comprising Intelsat’s video neighbourhoods serving Latin America. Encompass will transition from Intelsat 805 at 304.5˚ East to its replacement satellite, Intelsat 34, in late 2015, and lease additional C-band capacity to expand its SD and HD video distribution
72 theibcdaily
feeds throughout Latin America. “Intelsat’s premier video neighbourhood at 304.5˚E delivers high cable head-end penetration throughout Latin America which will allow us to meet the increased demand for high definition and regionalised content
distribution,” said Juan Salleras, executive vice president and general manager, Encompass Latin America. “The premium transponders on Intelsat 34 will allow us to operate more efficiently and provide programmers with the ability to deliver higher quality and differentiated content to their viewers.” 1.C71
Receiving its EMEA launch, and being demonstrated on the company’s stand, is the Personalized Discovery Solution from Rovi. Aimed, says the company, at increasing content consumption and delighting consumers with fast and relevant search capabilities, and a discovery experience that may be tailored to the needs and tastes of the individual viewer, it is the result of the combination of Rovi and recently acquired Veveo technologies. The new Personalized Discovery Solution includes voice-enabled, natural- conversation interaction, as well as a contextual and predictive search and recommendations engine.
“Given the near infinite stream of content available, the fundamental challenge for consumers — and therefore a revenue opportunity for service providers that successfully address it — is the ability to find relevant content quickly,” said Colin Dixon, chief analyst and founder, nScreenMedia. “Rovi’s hybrid approach to enable personalised discovery by
Discover and do: A hybrid approach can be ‘key part’ of discovery experience
blending quality, man-made data with its machine-learning Knowledge Graph is novel and has the potential to be a key part of the future discovery experience.”
The Rovi Personalized Discovery Solution’s is powered by a blend of Rovi entertainment metadata which, according to the company, comprises an extensive international entertainment database with editorial content and images, in over 15 languages on five million+ TV programmes, movies, celebrities, and more that is handcrafted by a team of Rovi editors; and a dynamic Knowledge Graph that maintains
information on more than 100 million entertainment-related entities drawn and verified from over 100,000 online sources. Rovi Knowledge Graph is said to be constantly updating and learning more about the relationships between various entities, how these connections shift over time, and their relevance in various regions of the world.
The combination of metadata and the Knowledge Graph is described by Rovi as its ‘entertainment brain’ that helps enable search and recommendations relevancy, accuracy and speed. 5.A31
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96 |
Page 97 |
Page 98 |
Page 99 |
Page 100 |
Page 101 |
Page 102 |
Page 103 |
Page 104 |
Page 105 |
Page 106 |
Page 107 |
Page 108 |
Page 109 |
Page 110 |
Page 111 |
Page 112 |
Page 113 |
Page 114 |
Page 115 |
Page 116 |
Page 117 |
Page 118 |
Page 119 |
Page 120 |
Page 121 |
Page 122 |
Page 123 |
Page 124