Ride Profile
parkworld-online.com
Mack pulls it off
“We have never before had to deal with so many structures being spread throughout a rollercoaster layout,” reveals Mack Rides’ Maximilian Röser, discussing the challenges of designing Helix around Liseberg’s mountain. “There was not only Lisebergbanan but also the Flume Ride, Uppswinget [S&S Screamin’ Swing], the escalators and the old trees which had to be measured and taken into the design. Of course it is challenging to have this kind of environment to build a coaster, but what you get is a result that exceeds everyone’s expectations. The view from the top of the hill is amazing as are the many near-miss effects. And thanks to the light package on the ride, everyone in the park can see Helix from a distance after dark. We have had sound and light on board our coasters for some time, but it was never this bright. You even can compare it to the lights on a real car!”
What’s in a name?
Actually a helix is a spiral shaped object, like a DNA spiral, but also Hedera Helix is the Latin name for the ivy plant, which grows between and intertwines itself with other structures – a bit like this ride. Very early on we decided that we wanted to be quite open about the ride’s development process with the park’s fans. We are building rollercoasters, we are not dealing with military hardware or patented medicine; it’s not that a big a deal! I think that has worked very well for us. Just a few weeks into our season we already have huge recognition and awareness about the ride. We put out a POV (point- of-view) video a month ago and if you look at that and all the sites that have linked to it, we are looking at almost a million views in four weeks. That’s the impact of social media. Last year for our 90th anniversary we opened a new children’s area – Kaninlandet (Rabbit Land). We put a lot of heart and soul into that, but we knew that it would not be the most commercial of projects so made only a conservative forecast. Attendance wise, it
LISEBERG’S THRILL MOUNTAIN Uppskjutet
Ferris Wheel Höjdskräcken
was not the best year, but revenue was up thanks to a very good Christmas season. Now with Helix we are hoping that this year we will do a little better, and already we have seen more people here in the first few weeks of the season.
projecthelix.se
Andreas Andersen was talking to Owen Ralph
Helix
Lisebergbanan
AtmosFear
Modern theming in the queue line 46 JUNE 2014
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