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INDUSTRY | APPS | 69


ABOVE: The launch was attended by the entrpreneurs and industry leaders


Entrepreneurs of the future launch published apps


Student teams judged by business leaders to be national champions in an app development competition have launched their published creations at Thomson Reuters this January


JUDGED TO BE the best app to solve a real-world problem in a new way, the student teams have spent the past few months working with their developer agency partners to have the app built professionally. Each app is now available on an app store (either Google Play, Apple App Store or BlackBerry's app store). The objective of the Apps for Good


course, which has been mapped against both the national curriculum and OFSTED criteria, is to transform the way technology is taught in schools; to empower students from all backgrounds to seize the opportunities of our digital age and create solutions to the problems they care about, using technology. The competition, sponsored by major


industry partners and run by education technology movement Apps for Good, concludes the app development course that each student will have taken during the school year 2012/13. Judging was carried out by leaders in


the technology industry and sponsoring organisations Thomson Reuters, BlackBerry, Barclaycard, SAP, Dell and TalkTalk. Debbie Forster, UK managing director


of Apps for Good, explained: “Traditional education systems are wasting talent.


Many young people are de-motivated by traditional teaching methods that leave them ill-prepared for the real world. Technology is advancing, exciting the imagination of young people who want to use it to make, play and share. We believe that technology can be a great equaliser and a massive force for good to transform lives and communities anywhere around the world. "The course teaches coding and the


fundamentals of the digital world, while also developing skills in problem solving, creativity, communication and teamwork." The published apps are entitled


Catle Manager, Dog Log, Pitch Pals, Pockupation, The Story Wall, Social Bank and Supportive Schedule. During the Apps for Good course,


students work together as teams to find real issues they care about and learn to build a mobile, web or social app to solve them. Like professional entrepreneurs, the students follow the key aspects of new product development, from idea generation, technical feasibility and programming to product design, deciding on business models and marketing. Apps for Good is an open-source


technology education movement that aims to build a new global generation of problem solvers and makers: students who can create, launch and market new products that change the world.


✥ Chris Wood, managing director, Barclaycard, said: “Apps for Good is a fantastic project, which we are proud to support through both funding and mentoring. The scheme helps young people develop important skills in team building, communication, problem solving and app development, which will be invaluable for their futures in our increasingly connected world.”


✥ Alex Birtles, head of external communications, TalkTalk, explained how The Story Wall app stood out: "We were incredibly impressed by both The Story Wall app and the students behind it. The idea of using technology to collectively tell a story is the perfect example of what TalkTalk's Connected Communities category was all about. The internet is a tremendous force for good and supporting schemes like Apps for Good is part of our mission to make Britain beter off by being online." ET


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