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PANSTADIA & ARENA MANAGEMENT WINTER 2013/14


You unlocked the next level


A


fter being mainly an ‘event driven association’ in our fi rst period 2010-2013, ESSMA now will unlock the next level in becoming ‘a content driven association’, starting in the period from 2014 to 2018.


When I joined in 2010 there was nothing except a few members. We had to prove the added value of ESSMA. Quite logical, if you know there is some scepticism concerning associations. This has been a very exciting period in order to convince people, develop a new business model and fi nd the right strategies.


2013 has been extremely important for our association: through the support of Jan Stryckers and Kevin Raveyts who joined our team, we’ve been able to bring ESSMA to the next level:


 ESSMA as content platform  Dedicated case studies  Stadium profi les  Articles: stadium in the picture, interviews with members  Stadium renovation/construction database with various phases


ESSMA as conversation organisation


We are highly appreciated for our fast service towards members. We continuously create conversations with our members and support each of them accordingly. This will be executed through:


 A multilingual website  Social media management  Communication tools - newsletter, ESSMA Essentials, blog


PanStadia & Arena Management magazine is Offi cial Media Partner to ESSMA and its members.


ESSMA ‘must attend event’ (each year)


We are convinced ESSMA doesn’t need to organise monthly events. However, we want to support our members with a ‘must attend event’ that is organised together with European stakeholders. This allows everybody to integrate their personally targeted meetings and a European congress on stadium, safety and pitch management.


ESSMA as fastest growing association


ESSMA has grown enormously the last 36 months. This growth has been realised by an enthusiastic and passionate team that builds up ESSMA with an entrepreneurial mindset. We will keep this mindset and use the right skills and people in order to bring our organisation to the next level. We will recruit new people that possess a lot of passion and that are able to put huge enthusiasm into their work..


Dimitri Huygen is Secretary General of ESSMA @DimitriHuygen


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