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THE TRAVEL TECH SHOW AT WTM
World Travel Market 2013 saw the launch of ‘a show within a show’ concept for the first time with the inaugural The Travel Tech Show at WTM. The technology region of WTM has grown at a phenomenal rate over the past five years, which led to the introduction of the dedicated travel technology event.
The event saw 61 new exhibitors sign up including technology giant Amadeus, while more than 1,000 senior technology buyers attended, helping WTM to facilitate deals worth more than £2 billion.
• 1,423 WTM attendees were interested in buying travel technology products
• 90% of these people held senior management positions in their respective companies
• 41% of attendees had budget level responsibilities of between US$1m to US$10m
Travel Tech Testimonials…
“
HotelAdvisor.net offers hotels a complete online marketing and sales solution which is open for end- users and B2B co-operation. Exhibiting at WTM 2013 was a very good decision as it gave us the opportunity to meet with other travel technology companies, hotels and travel agencies from all over the world. WTM’s promotional services, materials and advice were very helpful and supportive for our marketing efforts. Although we are a new company, WTM has made us feel a part of the biggest and most trustworthy travel community in the world.”
Kemal Oral,
Hotelasvisor.net
“The Travel Tech Show at WTM was a perfect showcase for our company, Roomize. It was a great location to meet our target audience and we were able to increase our customer base and make more hoteliers aware of the services we offer. The quantity of visitors was good, and participating in WTM was very important and fruitful for Roomize. It increased our brand awareness in the hospitality industry and confirmed our success, with many new subscribers and positive feedback. In addition, we met people from other companies who were interested in developing business partnerships with us, and this is also a good result of our participation.”
Flavia Giuliano, Roomize
“Exhibiting at WTM 2013 has been a very successful initiative. It was the right timing for us at YouTect to introduce our solutions to an international audience, and this was the place to do it: the largest and most vibrant event in travel and hospitality. The exposure was huge, while we had the chance to interact with an international and targeted audience. The interest shown by hospitality professionals has been immediate as we have already embarked on new projects and created new promising partnerships.”
Dr Vasiliki Baka, YouTect Research Specialist
REGISTER YOUR INTEREST FOR WTM 2014
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