short haul news THE NEWS YOU NEED TO KNOW
Monarch expands European network
MONARCH is expanding its route network for summer 2014 with a mix of new destinations and some existing destinations served from more airports. There will be a five-times-a-week
service to Nice from Gatwick, priced from £44.99 one way, and Enfidha in Tunisia will run twice a week from both Manchester and Gatwick, from £59.99 one way. Agadir becomes Monarch’s first Moroccan destination with twice- weekly flights from Manchester and Gatwick priced from £67.99 one way. Monarch Airlines will also operate a
Tuesday and Friday service to Hurghada in Egypt from Birmingham, Gatwick and Manchester airports from May 2 2014, priced from £160.99 one way. Twice-weekly
Naples flights from
Manchester and Luton are priced from £61.49 one way.
monarch.co.uk
The Italian job from Inghams
INGHAMS’ first new brochure for 10 years features tailor-made holidays to Italy.
Inghams Italy also includes four Explorer Tours, showcasing the very best of the country, from £999. An agents’ launch incentive offers the chance to win two holidays and bottles of Italian wine. Flights depart from over 20 local
airports with a three-night Florence break priced at £409pp including flights, transfers and B&B. Seven- night holidays in Sorrento are from £685 pp.
Inghams.co.uk/agents
Trade attitude change boosts domestic sales
BY JULIE BAXTER WALLACE and Grommit, a sunny summer and money worries combined to produce unexpected success for
Gromit, the domestic
tourism market, according to VisitEngland stats. The Tourism Business Monitor survey reports 55% of accommodation and 66% of visitor attractions saw an increase in visitor numbers, representing the highest increase since the survey began. Over half also said forward bookings were ahead. The results are in part attributed to VisitEngland’s
‘Holidays at Home are
GREAT’ campaign launched in partnership with the trade in May featuring Wallace &
IN BRIEF Luxury afloat: Hoseasons has added a
new collection of first-class boating escapes called ‘Starboard’. The 20 boats sleep up to eight people and come with high-quality linen, technology to use iPods, iPads and MPS, flat-screen TVs, wildlife and gastro-pub guides. Starter packs contain champagne and added extras.
hoseasons.co.uk
Waldorf opens: The first Waldorf
Astoria property in the Netherlands and the fifth in Europe will open in spring 2014. The 93-room hotel is located on the famous Herengracht canal and boasts a
historical exterior comprising
original patrician houses of the 17th and 18th century, and a unique entrance and grand staircase
waldorfastoria.com
six
New product from Prestige Holidays: The tailor-made specialist has launched its biggest-ever programme to Croatia including new naturist holidays in the Istria region and a ‘vitality’ cruise from Opatija. Other new offerings are Slovenia, with nine hotels covering Lake Bled, Lake Bohinj and Kranjska Gora and the Aeolian Islands, north of Sicily.
prestige.co.uk
and designed to encourage
domestic holiday sales through agents. Campaign partner Allan Lambert of Bourne Leisure said: “The level of trade commitment to this campaign was exceptional. Agents now understand that UK
and overseas products are
complementary and are doing so much more to promote them. There has been a step change in agents’ attitude.” UK tourism generates £115bn a year with £97bn generated in England. More campaigns with trade partners are to follow to maintain the momentum.
visitengland.com
Nordic is Mighty Fine SPECIALIST tour operator
of The
Mighty Fine Company has launched a portfolio
new soft-adventure
experiences in the Nordic countries. Patrick Coyle, Sales Director, said:
“Our new adrenalin-pumped portfolio brings together some of the most thrilling experiences available across Norway, Finland and Iceland. “Our winter offering includes a new Finnish wilderness lodge, snorkelling in Iceland’s legendary Silfra Fissure, snowshoe safaris and opportunities to marvel at the Northern Lights during this winter’s Solar Max – purportedly this will be the best chance to see the Aurora Borealis for years.” Sample packages in North Finland: Muotkan Maja near Saariselka with the Winter Trip to the Wilderness featuring the Muotkan Maja Wilderness Lodge and a four-night escape with dog sledding,
skiing,
snowshoeing, a reindeer sleigh ride – guests lasso their own reindeer – and optional ice fishing. Prices start from £1,225pp including flights, full board and activities. The Northern Lights Tromsø City Break is from £583pp including flights, half board and the Northern Lights Chase.
mightyfinecompany.com
62 November 2013
www.sellinglonghaul.com
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