COMPANY PROFILE AND EVENTS UPCOMING EVENTS SPOTLIGHT COMPANY PROFILE
TONY WRIGHT CLARKS MD
Tel: +44 (0) 1827 382800 Email:
info@clarkscyclesystems.com W:
www.clarkscyclesystems.com
BIKEBIZ AWARDS Wednesday September 25th
Hilton Birmingham Metropole, NEC #bikebizawards
September 2013
BIKEBIZ AWARDS 2013 Wednesday September 25th Hilton Birmingham Metropole NEC
www.bikebiz.com
CYCLE SHOW 2013 Thursday 26th to 29th NEC, Birmingham
www.cycleshow.co.uk
October 2013
ASIABIKE Thursday October 10th to 13th Nanjing, China
www.asian-outdoor.com
AUSBIKE Friday October 11th to 13th Melbourne, Australia
www.ausbike.com.au
REVOLUTION SERIES Saturday October 26th National Cycling Centre, Manchester, UK
www.cyclingrevolution.com
November 2013
GADGET SHOW LIVE XMAS Friday November 1st to 3rd Earls Court, London
www.gadgetshowlive.net
January 2014
COREBIKE Sunday January 26th to 28th Whittlebury Hall, Northampton
www.corebike.co.uk
February 2014
LONDON BIKE SHOW 2014 Thursday Feb 13th to 16th ExCeL, London
thelondonbikeshow.co.uk
THE TRIATHLON SHOW 2014 Friday February 28th to 2nd Sandown Racecourse, Surrey
www.triathlonshow.co.uk
FISHER OUTDOOR LEISURE’S EXPO 2014 Dates TBC
Sopwell House, St Albans
www.fisherexpo.co.uk
ICEBIKE* 2014 Dates TBC Madison’s Milton Keynes Distribution centre
www.icebike.co.uk
March 2014
TAIPEI CYCLE SHOW 2014 Wednesday March 5th to 8th Nangang Expo Centre, Taipei
www.taipeicycle.com.tw
For more cycle trade dates:
www.bikebiz.com/events
THE BIBLE IS BACK!
BIKEBIZ.COM In association with
You’re opening a new warehouse – how did that come about? Yes, that’s right. Clarks has undergone a transformation over the past few years, which has seen the business grow its aftermarket sales 47 per cent globally. The new unit is owned by the
company outright, so will be ours to develop into a well oiled machine. At present we’re looking to have the facility up and running during October, with both warehousing and office space to develop in the meantime. It’s 10,000 square feet worth of space and we’ll be using an efficient Metapack eCommerce platform that will see all orders processed automatically and dispatched far quicker than has been previously possible. It’s a very streamlined system, but we will of course be hiring further staff to run the warehouse day-to-day.
Presumably that means more staff are joining? Yes, we have in fact had five fresh faces join us this summer already and I’m conducting interviews for warehouse personnel at present. It’s exciting to be bringing in individuals with fresh skills. I think once we’re up and running the opportunities to do much more business will really begin to open up.
And the growth isn’t just limited to the UK? We’re finding Brazil, in particular, to be a highly active market in which we’re doing greater amounts of business. It’s funny, though – it seems like
while our OEM and aftermarket business is consistently growing the world over, things have come full circle and that’s evident in the opening of our new domestic facilities. We’re now once again facing a situation where we’re able to do much more in the UK.
I have wondered for some time how long it will be before firms that once had the majority of their resource in the UK would be able to return to how things used to be. The logistics make sense to us once again.
So what’s new on the product front – it seems like Clarks is gradually becoming much more than just a brand known for brakes? Our mission statement is to become known for value for money products and I think our product range is being received this way. It’s nice to be seriously considered by OEM manufacturers and our components are now found on more bikes than ever. As far as aftermarket bits go, there’s
obviously the new pedals, seen at Eurobike. The new floating rotors are a product we’re pleased with. In a boost to the end-user, the carrier and braking band can be mixed and matched and replacements come much cheaper than buying a whole new rotor. There’ll also be unique one-piece CNC-machined rotors designed for ultimate performance. There’s also the new EXO hydraulic
brake in black. This has been redesigned in black and is more compact than ever before, making them a top choice for OEM spec.
Why should independent retailers carry Clarks product? Simply because you’ll not find a better value for money product to draw the customers in. Our margins are among the most generous you’ll find for aftermarket components too, so that’s a big plus point for many dealers. Retailers may have noticed we’re
running numerous promotions and incentives to do business with us this year too. Keep an eye out for details of these in BikeBiz.
For additional copies please contact:
Jake.Adams@
intentmedia.co.uk
BIKEBIZ OCTOBER 83
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