CONFERENCE PREVIEW: AIPPI
As with digital gaming, stressing that the law could be updated to fit in with technological development, Fekete told WIPR: “Ten years ago I wrote on the trade secrets regime and the comparative law in 30 countries and I can honestly say that the same problems remain.
“Privacy has become a dilemma for both a person and a company and this has become more difficult to solve because everybody is connected now and the flow of information is more intense.
“Te first question for the panel will be whether trade secrets are effective
at encouraging
innovation and whether privacy can still exist in this connected world.”
Fekete will be using key points to address the workshop including contractual difficulties and problems surrounding enforcement for litigation.
Describing “substantial difficulties” in obtaining trade secret lawsuits, Fekete said, “… innovation is very rarely made by one person and oſten made virtually through soſtware or online email contracts, so determining who is the real inventor can be problematic”.
“Tere is also a necessity to establish the scope of the infringed trade secret. If there are patent claims it is very clearly explained but trade secrets have no written document and are based on a series of expert opinions making it very difficult to define where it begins and ends.”
A public consultation, announced by the
European Commission, which may lead to new instruments for protection, will be debated, as will the growing trend of employees leaving an organisation with sensitive information and
resulting disputes which can arise.
According to Fekete, research by global soſtware company Symantec this year revealed that 50 percent of its staff who had leſt the company in the previous 12 months departed with confidential information to hand.
“We have speakers from three different jurisdictions and moderators
so it will be a
very nationally balanced workshop and give a thorough overview,” Fekete added.
Further topics for discussion in Helsinki will be the benefits of trademarks in the pharmaceutical industry, what practitioners need to know ahead of the UP and unified patent court and what brand owners need to do to prepare for the new gTLD programme.
“We will ensure that you have many opportunities to meet with your clients, friends and business colleagues from all continents and, very importantly, to establish new contacts to enhance your business activities,” Korkeamäki added.
AIPPI in Helsinki runs from Tursday, September 5 to Wednesday, September 11.
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World Intellectual Property Review September/October 2013 155
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