People
ILITTLE NTERVIEW Tom Bradley
Bradleys Surfacing Systems Limited
www.surfacingsystems.co.uk
In business terms, do you expect 2013 to be better than 2012?
Yes, we have launched a new landscaping range which is being well received.
Name one thing unique about your business. The range of services we offer to both sports and landscaping sectors, from design and installation to maintenance.
How important is social media as a means of communication with clients?
Very important, it’s the quickest and most cost- effective way to get a message out there.
How do you fi nd new clients?
Mainly through existing contacts, we often get referral work. We also advertise in relevant
Michael Lawson
Landscape Planning Group Limited (Consultants)
www.landscapeplanning.co.uk
In business terms, do you expect 2013 to be better than 2012? There is evidence that confi dence is returning to the planning and development sector, although it is fragile.
What is your most important piece of machinery/equipment? Ruggedised tablet PCs.
Name one thing unique about your business. Integrating arboriculture, landscaping and ecology as a consultancy service.
What is the busiest time of year for you? No seasonality.
78 August 2013
First album you ever bought? Ten by Pearl Jam.
What do you think the trends will be in 2013? Further pressure on value for money, and a focus on measures of quality from remaining businesses.
How is sustainability embedded within business? We are ISO 9001 registered and our processes include a sustainability measure for all processes and systems.
How important is social media as a means of communication with clients? It’s diffi cult to measure but clearly it is trending upwards each passing month.
Do you monitor your competitors’ progress? Always.
How do you fi nd new clients?
Free client training seminars are a great way to spread the word.
A small insight into the world of other professionals from our wide and varied industry. If you’d like to appear in a future issue please email enquiries to
editor@pro-landscaper.co.uk
publications, carry out direct marketing and of course on our website.
What is the busiest time of year for you? School summer holidays.
What are your unfulfi lled career ambitions? I’d like to expand the business further and complete an MBA.
What’s your favourite book? The Book Thief by Markus Zusak.
Your most inspirational garden? The Royal Botanical Gardens Melbourne.
What would people be surprised to learn about you? I went to college with one of Nelson Mandela’s grandchildren.
Susan Naing
Ayegardening Ltd
www.ayegardening.co.uk
In business terms, do you expect 2013 to be better than 2012?
Despite the bad start to the year weather-wise – it is shaping up to be far better.
What is your most important piece of machinery/equipment?
It has to be the Chillington hoe – it comes in handy with many tasks.
What is the busiest time of year for you? Usually May and June.
What do you think the trends/changes will be in 2013?
We have noticed more customers thinking of the environment – i.e. wildlife areas, veg planters and planting to attract bees.
How important is social media as a means of communication with clients?
Very important! We love to show clients our work by uploading daily photos and comments.
How do you fi nd new clients? They fi nd us! We’ve invested a lot of time in being found on searches via the internet.
Describe yourself in three words. Happy, enthusiastic, organised.
What’s your favourite meal? My husband’s Burmese cooking.
What would people be surprised to learn about you? I am a fully qualifi ed primary school teacher.
If you could be any Superhero – who would it be? I feel like a super-hero already! Managing a business and having three children under fi ve!
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