Wera’s allen keys have concaved heads that allow greater torque to be applied
Live demos in the swim zone taught crowds about swim stroke analysis
Pro Vision’s new jersey
WERA TOOLS German tool manufacturer has set its sights on the cycle market and told BikeBiz it will be targeting the consumer looking for a higher quality, long wearing tool. Showing the crowds at the show what it
called ‘bespoke cycling kits’, the manufacturer had plenty in the way of adaptable screwdriver kits with interchangeable heads, with the firm saying there won’t be many bolts on a bike that their multitools can’t work with. Having said that, the firm did conceed that, at present, they’re a little way off becoming a workshop- ready supplier offering chain whips and BB removal tools. The quality of the existing product is up
there with the best however, with the firm showing us that their allen keys have a concave design that claims to provide "20 per cent more torque, without damage" than a standard tool provides.
Incrediwear products claim to improve circulation
Precision Hydration: moderating your electrolyte dosage
Nurishment wants to hear from bike shops as it expands
A new swim stroke?
PRO VISION Just the one new garment debuted at the Bike and Triathlon Show from Pro Vision – the new ‘Silicone Edge Jersey’. At £39.99, this high-wicking, ‘Miti Italian’
fabric jersey packs in the features for the price, with silicone grippers where necessary to ensure it stays put in the saddle, three rear pockets sewn onto a dipped tail for easy access in the saddle.
NURISHMENT Another brand planning to make some serious inroads in the cycling world in 2013, many may be familiar with Nurishment’s can product, often found in the chiller cabinet. The Bike and Tri Show served as a platform
for the label to introduce a three flavour bottled recovery milkshake. With a competition to win bikes in progress at present, the firm is seeking retail stores to partner with and is now offering various point of sale units to support any commitment to the brand, including dump bins capable of holding plenty of the £1.99 post ride beverages.
PRECISION HYDRATION It’s perhaps obvious to the professional athlete, but many of us would have been oblivious to the fact that we’re all different and shed electrolytes in different quantities during exercise on and off the bike. To properly combat this, the aptly named
Precision Hydration has come to market with a series of dissolvable tablets in just one refreshing citrus flavour. That’s not the extent of it though: the brand has tailored products, providing varying levels of replacement electrolytes, tailored to the output of the sweat of the particular customer. Technical, yes, but there’s an app to determine which product your customer will likely need. Expect point of sale units in the near future
and, if you’re interested in knowing more, the firm is looking for cycle retailers to stock up, so call on 01273 900277.
INCREDIWEAR Bamboo is often touted as a ‘wonder fibre’ in this business nowadays and Incrediwear claims to have found a new use for its own patented blend. Producing garments such as socks, insoles and braces for the majority of the body, Incrediwear describe their blend of organic germanium bamboo charcoal as the ‘24 carat gold’ quality stuff. Designed for anyone from arthiritis sufferers,
to sports people recovering from tissue damage, the garments claim to increase blood flow to the affected areas and aid recovery, as well as to return a fuller range of movement to the affected joints. The fibre is also antimicrobial, odor absorbing and moisture wicking, so ideal for sustained use.
Look out for a profile with Velovixen in the near future