BALLY TECHNOLOGIES
Bally’s new premium brands dominate G2E floor
B
ally’s G2E stand is never a disappointment to visitors, brimming with new titles, cabinets, and so much more; it is an illustration of Bally’s rise to prominence as a comprehensive gaming
solutions provider, not just a slot manufacturer. That said, the slots on show at G2E were arguably their strongest to date.
For the North American market, few licenses have the allure that NASCAR does. Bally have incorporated some of the greatest drivers of the moment into the slot experience, with Dale Earnhardt Jr, Clint Bowyer, Jeff Gordon and Kevin Harvick to drop a few names into the mix. Players can choose their favourite driver and the whole player display area changes according to their choice, with custom colours, a personalized welcome message, and branding for each driver. It’s a relatively small touch, but for players, the details make all the difference. The NASCAR video slot is delivered on Bally’s stunning ALPHA 2 Pro Series V22/32 cabinet, which includes an extraordinary 32”
For the North American market, few licenses have the allure that NASCAR does
vertical touchscreen display. It’s best experienced in the sublimely comfortable Pro Sound Chair, where the player can become immersed in the sounds of their favourite sport. The bonus games are electrifying, utilising Bally’s U-Spin technology, and the new U-Race play mechanic; the game’s designers have gone all-out to make this as inclusive an experience as possible for players.
Front and centre for Bally was the new Pawn Stars slot, which uses the real-life ‘characters’ from the worldwide hit HISTORY channel reality TV show of the same name: Rick, Corey, the Old Man, and Chumlee come to life. Players can choose to play as their favourite star from the show, with custom-made videos and fantastic bonus games where players can
24 NOVEMBER 2012
A superb line-up of new titles and some exciting new licenses made Bally Technologies’ G2E stand a must- see for visitors this year
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