Managing Lifecycle Complexity to Drive Competitive Advan- tage. Among the trends discussed were the impact of lower- cost, cloud-based PLM systems and a “democratization” of simulation with much more widespread use of CAE tools.
“Complexity is driving change, and there’s a need for convergence of CM [configuration management], PLM and Engineering,” said CIMdata President Peter Bilello. “The Brave New World is here and the social-media-savvy work- force is upon us—but is the corporate world ready for this wave of workers who expect instant download of apps and data with little or no training necessary?” Today’s PLM users are witnessing
a convergence of three technology- driven themes, Bilello noted, with the consumerization of IT, availability of mobile information delivery devices, and social media. The consumeriza- tion trend also was noted by Mark Johnson, executive technical leader– IT, Ford Motor Co. (Dearborn, MI) in his talk, “Rethinking PLM in a Systems Engineering World.” “Within IT, we are spending a lot of time on consumer- ization of IT—integrating iPads and dealing with security and legal issues,” Johnson said.
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Other speakers included Tristan Gegaden of EADS N.V. (Leiden, The Netherlands), who discussed “Why PLM is Strategic”; Glenn Valine, director, Engineering IS/IT, GKN Driveline, with his discussion, “A Novel Approach to Enterprise PLM Workflows Within CAE Democratization”); and Randy Huber, division manager, Advanced Virtual Product Development (VPD), at Caterpil- lar Inc., who described the physics- based simulations of Caterpillar’s VPD team in “Simulation: Helping Shape Future Caterpillar Products.”
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