Franchise Focus
Recognise success
Recognition Express is one of the most successful business-to-business franchises in the UK, operating in a market now worth more than £3 billion per annum
Investment level: £30,000
director which I have found hugely valuable in helping me to focus my business in the right direction. “He is a great sounding board for new ideas
and opportunities. Recognition Express is providing me with the base on which I can build a successful franchise business and achieve my personal and business goals.” Jan Chidley was born in New Zealand and
first came to England at the age of 21 for a working holiday. Having been a full-time mum for 18 years Jan decided it was now her time, and in 2008 she became franchise owner for Recognition Express Hull and East Riding. She says: “I had a business back in New
Zealand with my father, growing apples. We sold it and I decided I wanted to do something in the UK now that the family are grown up. “My husband is CEO of Driver Hire – a large
nationwide franchise and he was aware of Recognition Express and had met Nigel on several occasions. “With a wide range of good quality products,
a broad spread of potential customers and a sound business model, we both felt this was the right sort of business for me.” Nigel Toplis adds: “It’s you who makes
the key decisions in your franchise business, but you are not on your own because we are always on hand with help and advice, business planning, financial planning, marketing programmes, training and much more. “As part of the largest franchise network
recognition since 1979 and is the most successful franchise network for the sector in the country, with more than 50 franchise owners in the UK and Europe. Recognition Express franchise owners
B
have an extensive range of products at their disposal, from branded business gifts and promotional products to name badges, staff awards, signage and banners, plus a full range of branded and decorated clothing for all businesses, academia and the public sector. As a market leader with more than 32
years’ experience in the business, Recognition Express looks for people who are hard working, ambitious and driven, with good people skills, who understand how to build relationships with customers. Recognition Express has been a full
member of the British Franchise Association (bfa) since 1980, and is a multiple finalist and
rand awareness is crucial to any marketing strategy and to maintaining a position in today’s highly competitive marketplace. Recognition Express has been leading the way in corporate
past winner of the prestigious bfa Franchisor of the Year award. The company is renowned for its high level
of ongoing franchise support, advice and programmes in the areas of marketing, sales, product sourcing, technology and business planning.
“We get the very best products from the very best suppliers, keeping our network one step ahead of the competition”
Stuart Fisher took the plunge and became
a Recognition Express franchise owner in early 2008. Prior to that he was a qualified accountant, with 11 years’ experience working as a finance director for an exhibition and conference venue. He says: “There are quarterly meetings with Nigel Toplis, Recognition Express’ managing
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for corporate merchandise and recognition products our franchisees also benefit from our considerable purchasing power. We get the very best products from the very best suppliers, keeping our network one step ahead of the competition.” The centrally-managed marketing
programmes maximise the efforts of franchise owners and with an appointment-generating system, Recognition Express directly assists franchise owners to get in front of potential customers. If you are looking for an
exceptional opportunity in the business-to-business marketplace where you will be in business for yourself but never by yourself, give Recognition Express a
call on 01530 513 300 or go online at www.
recognition-express.com n
recognItIon express Jan Chidley
Website:
www.recognition-express.com email:
stoplis@recognition-express.com Phone: 01530 513 300 classification: Business-to-business
Investment: £20k-£50k
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