Franchise Focus
philosophy of JumpingClay, a franchisee shall quickly establish a client base. The next step towards success is to open an academy, start training instructors to host their own classes, and establish a network of Academies within the region.”
Academy franchisee Barbara Symington says: “It was the amazing qualities of the clay that attracted me to the franchise, it is so simple to use and achieves fantastic results, and the sense of achievement among the children is immense.”
“My initial fear was that JumpingClay is new, and awareness of the product and services is still growing. So I began working part-time to build the business in the local area and quickly found that 80 per cent of business comes by recommendations through people after having a fantastic workshop experience. “Four months down the line I opened my own academy, where I now spend Tuesday to Saturday running individual workshops and classes, educational and hobby courses, and of course birthday parties.
Jumping into franchising
JumpingClay is an educational franchise that allows children to learn new skills through the use of clay
INVESTMENT LEVEL: £10,000
offering courses and workshops, which enabled children to learn new skills through the use of innovative polymer clay. They decided to explore it further and, after quickly discovering the source of the product and the educational concept of the JumpingClay franchise, they agreed to bring it to the UK.
I
The pair acquired the rights in November 2009, and now have four franchises in Northern Ireland, including their own and fi rst regional franchise in the West Midlands. Nick says: “JumpingClay is much more
than a remarkable clay product, it is a fun fi lled educational experience into the magical world of 3D. Our pre-developed programmes give all children aged three and upwards, an opportunity to increase creativity,
t was during a trip to Thailand three years ago that brothers, Rupert and Nick Turkington fi rst discovered educational franchise, JumpingClay. During their travels they stumbled across a JumpingClay Academy
concentration, intelligence and much more. The benefi ts of a three-dimensional learning environment are remarkable, and the simple satisfaction of creating something that lasts a life time is what makes JumpingClay the success story it is.” With more than 400 academies worldwide and plans to open another 30 in 2012, expansion is showing no signs of slowing down. JumpingClay UK and Ireland plans to double the size of its existing operations and is currently looking to recruit regional franchisees across the country. As a regional franchisee you will become a part of the global family and gain the exclusive rights to the product and educational concept. On completion of the comprehensive clay and operational training, you can then start to establish your own classes. Regional franchisee Wendy Broome says: “JumpingClay is an exceptional product, the sessions and courses are great fun and I am confi dent that there is a great future ahead. Using the experiential-event marketing
“I love my work and I am looking forward to the future with huge expectations and excitement, taking JumpingClay into more
“It was the amazing qualities of the clay that attracted me to the franchise – it is so simple to use and achieves fantastic results”
educational and rehabilitation centres where everyone, of all ages and abilities, can love JumpingClay just as I do.”
Start-up costs for franchisees interested in running an academy are £10,000 and for a regional franchise, £25,000 plus VAT. There are more than 11 million children and 58,000 schools and nurseries in the UK. United with the increasing birth rate and the growing demand in arts and crafts, JumpingClay fi nds itself in a marketing sector currently experiencing growth. To take advantage of this opportunity and become part of the fastest growing educational franchise in the world, contact Nick and take your fi rst steps to running a rewarding and profi table business.
JUMPINGCLAY
WEBSITE:
www.jumpingclay.co.uk EMAIL:
nick@jumpingclay.co.uk PHONE: 02890 204 180 CLASSIFICATION: Educational franchise
December/January 2012 |
Businessfranchise.com | 49
Investment: £10k-£20k
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