GREEN SYSTEMS | ENERGY STAR® WATER HEATERS | CONTINUED FROM PAGE 73
home approach isn’t going to work for you.” “At first we struggled with bringing
our technicians on board,” Hutchinson said. “It took a while to get everyone
sought and achieved certification from the Building Performance Institute (BPI), a national standards development and credential organization for residential energy
The whole-home approach benefits homeowners, as it provides a higher level of
comfort and savings, but it is also beneficial to the businesses that adopt it.
to understand that the science behind home performance matters. Once we moved to the approach, a lot of mechanics for other companies weren’t as busy as ours; ours were making more money.” Hutchinson Plumbing Heating
74
Cooling, Rubino Service Company and GreenHomes America have
efficiency retrofit work. BPI has developed additional certifications and resources to increase the scope of services and to educate customers about the multiple benefits of comprehensive retrofits. “Educating the homeowner and
showing them how their house works gives them the confidence they need
to move forward with recommended improvements,” according to Rogers. “You have to explain the benefits in monthly savings,” Hutchinson said.
“When we first started with this approach, about 20 percent of our customers were choosing the ENERGY STAR whole-home approach. At the end of last year, 72 percent of them were choosing ENERGY STAR. It’s all about education.” l 1.ENERGY ST
AR Water Heater Market
Profile, September 2010 Kara Rodgers is Natural Gas senior
program manager for CEE and directs a three-person natural gas team responsible for guiding and growing CEE’s initiatives focused on natural gas savings.
ST 1-888-ST
For more information on ENERGY AR, visit www AR-YES.
.energystar .gov or call
INTRODUCING THE ACCELERA© 300 HEAT PUMP WATER HEATER: ACCELERATE YOUR SAVINGS!
New! QUALIFIES FOR FEDERAL TAX CREDIT OF: $300
SAVE ENERGYWATERMONEY
TOLL FREE 800.582.8423
www.stiebel-eltron-usa.com e Circle 46 on reader reply card
Simply the Best
phc june 2011
www.phcnews.com
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