question of the month
The questions are set bymembers of the Air Logistics China editorial advisory board, but if you have a question you would like answered please send it to us
BRUNOSIDLER
Chief operating officer, Ceva Logistics
“No, but unfortunately cost- cutting in air freight almost always focuses on reducing the air freight rate and the forwarder’s service fee. “This is not a sustainable
model and over time it certainly leads to a deterioration of service quality. “Shippers need to look at
the total end-to-end cost. There ismuchmore to be gained by getting transparency, reliability, reduction of cycle time and inventory than slashing away a fewcents on the air freight rate.”
“Shippers need to look at the total end-to-end cost.”
JAMESWOODROW
Generalmanager cargo sales andmarketing, Cathay Pacific Airways
“Improved productivity and processes and new technology combined with a true partnership between carrier and ground handler can improve quality and control overall costs. This is certainly what the Cathay Pacific teamis trying to achieve. “Cathay Pacific’s total
focus is on providing a high quality, consistent and reliable service to our forwarder partners. ‘Flown as booked’ and‘on time performance’ are keymetrics for Cathay Pacific.We alsomeasure andmonitor the damage rate for all cargo carried by Cathay Pacific and proactively improve our standard operating procedures should any shortfalls be identified. “This continuous improvement can only be
“There is pressure on all parties to continually look for areas of productivity improvement.”
successful with the assistance and buy-in of the whole Cathay Pacific teamincluding our ramp and ground handlers around the world. “There is pressure on all parties to continually look
for areas of productivity improvement. This is why Cathay is investing in ten B747-8 freighters and a new state-of-the-art freight terminal in Hong Kong. “Moreover, effective 1 January, 2011 Cathay Pacific
willmove to 100 per cent e-air waybill in Hong Kong. This is a first step on the road to 100 per cent e- freight and the total elimination of paper transfer along the supply chain. The effective and accurate transfer of data electronically along the whole supply chain has the potential to significantly improve the overall efficiency. “The introduction of bigger andmore fuel efficient
planes in the 747-8, combined with a new terminal and e-freight have the potential to reduce cost as well as increase productivity and overall speed to market.”
AIR LOGISTICSCHINA 37
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52