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6 MCV 11/06/10 NEWS


WWW.MCVUK.COM


Deep Silver has the X Factor


Publisher scores major global TV licence  Singing-based game will arrive by Christmas for 360, PS3 and Wii by Michael French


THE PUBLISHER of the X Factor game unveiled by MCV last week has been named – it’s Koch Media.


After a no-doubt grueling round of auditions and pitches, Koch’s Deep Silver publishing


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develop the music talent show’s transition to consoles as a singing-based 360, PS3 and Wii X Factor game due in Q4. The X Factor Video Game will be released in European territories where the show is aired, including UK, Finland, Netherlands, France, Belgium,


The X Factor is an incredible opportunity. It is instantly recognisable to thousands of gamers around the world. Georg Larch, Deep Silver


label has met the approval of brand owner FremantleMedia, Simon Cowell’s production firm SyCo and, we assume, fellow judges Cheryl Cole, Dannii Minogue and Louis Walsh. Deep Silver has since charged French outfit Hydravision to


Italy, Luxembourg, Germany, Denmark, Iceland, Norway and Sweden. “To work with a brand such


as The X Factor is an incredible opportunity,” commented Georg Larch, international marketing director, Deep Silver.


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FINAL FANTASY publisher Square Enix has announced a barrage of games it will be showcasing at this year’s E3. Seven key titles will make an appearance at the event fronted by PS3 and PC MMO Final Fantasy XIV, and the digital download-only Lara Croft and the Guardian of Light – a new Tomb Raider game.


Attendees can also see more


of Kane & Lynch 2: Dog Days, mech action title Front Mission Evolved and Kingdom Hearts: Birth By Sleep.


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Codemasters details its digital ambitions


Square Enix Europe boss Phil Rogers on bridging the East and West divide


“The X Factor is a truly global brand which is instantly recognisable to thousands of gamers and TV fans around the world. With Hydravision, Deep Silver will be creating a game that is a true adaptation of the show from the hilarity of the auditions to the excitement of the live show.” Deep Silver says the game will follow the show’s format by ‘testing the singing skills of the player’ with early auditions, boot camp, and judges’ houses levels along with single-player career plus multiplayer duet and vocal battle functions. Even ‘the sharp critique of the judges’ will play a part – suggesting scathing soundbite put-downs from show mastermind Simon Cowell will be prominent. The X Factor, which began airing in 2004, is a major hit


X Factor is shown in 20 countries with a US version coming soon


across the 20 countries the format is aired in, and Simon Cowell is set to launch the series in the US soon, ensuring its global status.


It’s not Koch's first big licence signing, MCV understands – we revealed two months ago that the publisher was secretly working on a still unannounced Wii and DS Doctor Who game. Deep Silver: 08700 276 524


Square reveals bumper E3 line-up New publisher emerges


A BRAND NEW UK games publisher will launch its first title in a matter of weeks. Oxford-based Ant Games will release titles across all genres and formats – including 360, PS3, Wii, PC, DS and PSP – at both retail and digital avenues. Post-apocalyptic PC MMO Fallen Earth will be Ant Game’s first title, hitting retail later this month. The subscription-based computer game has been well received in the US since its original release last September.


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Ant Games is headed by former UK Microprose MD Stewart Bell, who previously worked with Bill Stealey to establish Microprose. The pair has struck a new deal which will see Stealey’s new titles released on PC and Mac via Ant Games this year. A spokesperson for Ant Games told MCV that it has a range of video games scheduled for release over the coming years, including a host of licensed products. www.ant-games.com


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The 15 businesses reshaping video games


VP of Core games Danny Bilson discusses THQ’s return from the brink


We take a look at LEGO Harry Potter

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