This page contains a Flash digital edition of a book.
Keynote Theatre Keynote speaker Bios
Thursday 30Th april
philip Buxton – Keynote MC
10.15 - 10.45
Previously the editor of digital marketing magazine Revolution,
Philip has been a part of the digital media and marketing industry
Managing a global brand online - organising for success
since 1998.
• How should you organise to ensure your digital strategy
He began his journalism career as a reporter for licensed trade
keeps pace with changes in the market?
newspaper the Licensee & Morning Advertiser and joined national business
weekly Marketing Week as a reporter in November 1998. He left in 2000 to join the
• What are the critical success factors in creating
dotcom revolution at internet business news site Netimperative as a senior reporter,
a high-performing digital team? relaunching the service as editor in April 2002. Now a freelance digital consultant
• Integrated, multi-channel marketing – is your organisation
focusing on commercial and marketing strategies in the digital space and a
regular commentator on the digital sector in mainstream media, trade press and
helping you achieve this goal?
on his own site at MediaQuake.co.uk.
Mike Smith, Global E-Business Director,
Mars drinks
Myles MacBean – The Walt Disney Company
11.45 - 12.15
Myles joined The Walt Disney Company in 2000 and has held a
Casting the net wider - building engagement across the web variety of commercial, technical and product leadership roles
within the European and International arms of the Disney Online
• Understanding user engagement on the web
and its predecessor organisations. Presently Myles has general
• How the Guardian is embracing content distribution
management responsibility for Disney Online in EMEA.
• Maximising amplifi cation beyond traditional channels
Before Disney, Myles worked in major telecoms and internet organisations in roles
as diverse as semiconductor optoelectronic device engineering and leadership of
BT’s eCommerce product division.
Sara Linfoot, Digital Innovation Manager, Guardian
Myles holds a fi rst class honours degree in Applied Physics, a PhD in Opto-
electronics, and a Masters degree in Business Administration. He
12.30 - 13.00
is a fellow of the chartered management institute, a chartered
Multi-channel retailing: marketing and selling across high street and
physicist, and a chartered engineer.
online stores
sara linfoot – The Guardian
Justin Moodie, Head of Online, hMV
Sara Linfoot is The Guardian’s Head of Digital Innovation,
responsible for promoting digital knowledge across the
13.15 - 14.00
commercial department and maximising revenues in new
technology areas.
Monster: redefi ning the Future of Online recruitment
Having spent 2 years with start ups during the dotcom boom and bust, she joined
An overview of the online recruitment market and the Monster offering:
The Guardian 7 years ago and has worked across a range of commercial digital
roles including B2B and creative solutions.
• How Monster has revolutionised their site and how this will change the
As a specialist in creating brand building campaigns for a broad spectrum of
online recruitment experience
clients, she has developed numerous multi-platform campaigns incorporating
• Details of specifi c “cutting edge” features which Monster have introduced
groundbreaking digital opportunities, including audio and video, user generated
and how the upgrade was rolled out
content, blogging and virtual worlds.
• The impact of the re-launch on Monster, how one of the original dot
communications has taken action to remain one step ahead
Justin Moodie – HMV
James Brian, Product Director
for UK and Ireland, Monster
Justin Moodie is head of online for HMV, the high-street
entertainment retailer. He is responsible for the customer
14.15 - 14.45
experience of HMV’s online properties as well as online marketing
how social Media changes everything:
and customer acquisition, growth and retention. His fi rst paid work
with the internet was in 1994, building a bookstore website using
your business, your life, your world
Notepad and Photoshop 2. Since then he has developed online properties for
• Social media can help us to tactically sell more of our existing products
AGENCY.COM, the Offi ce of the Deputy Prime Minister, Lloyds TSB and SEGA. Justin
and services
holds US Patent number 6688982, an undergraduate degree
in philosophy, a masters in information systems theory, and a
• A once-in-a-lifetime strategic opportunity MBA. He spends every penny of his staff discount on blues albums.
• The whole landscape in which we as consumers, marketers, community
members and family members exist is radically evolving
simon Calver – LOVEFiLM International
• Challenge yourself to think about your role in this revolution
Simon is CEO of LOVEFiLM International, one of Europe’s largest
Will McInnes Founder and
online Entertainment services that merged with Video Island in
Managing Director, nixonMcinnes
2006 and recently completed the acquisition of Amazon’s online
DVD rental businesses. Prior to the merger Simon was CEO of
15.00 - 15.30 Video Island. Before joining Video Island in 2005, he held senior
entertainment businesses online – issues, opportunities & threats
management positions in large international businesses, where he gained a wealth
of relevant experience.
• Communities for children – how to be responsible
Early in his career he held a number of marketing and sales management positions
• Cross platform connectivity – has the moment arrived?
in Unilever working for Lever Brothers and was a senior associate in the Strategy and
Marketing group of Coopers Deloitte management consultancy division.Simon was
Myles MacBean, Vice President, Disney
also a fi nalist in the E & Y Entrepreneur of the Year 2008.
Onlien EMEA, Walt disney internet Group
www.internetworld.co.uk 7
Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75
Produced with Yudu - www.yudu.com