digital marketing eCommerce connectivity & hosting content management web 2.0 & social media
eCommerce Theatre Sponsors:
digital marketing eCommerce connectivity & hosting content management web 2.0 & social media
times Tuesday 28th april
10.00 - eCommerce - it’s not just a website • Discover what you need to know and understand when considering your Paul Bidder, Commercial Director, red ant
10.30 eCommerce business presence
10.40 - eCommerce 3.0 - The semantic web • How semantic web technology is creating new possibities in eCommerce Markus Linder, CEO, smart information systems
11.10
12.00 -
how important is enterprise architecture • Why is fl exibility, scalability critical to online businesses, both large and small? Simon Spears, Head of eBusiness, royal Mail
12.50
in driving next generation online and multi • How critical is enterprise architecture in facilitating multi channel convergence? Group; Andrew Shapin, CEO, long Tall sally;
channel initiatives? • How can a best of breed approach be supported by enterprise architectures? Andrew Walker, Founder, portaltech
13.00 - Online security: are you mitigating your • Making your transactions secure Simon Black, MD, Protx and Martin Blackburn,
13.50 risk? • PCI compliance • Customer screening: sorting the good from the bad Director of IT Systems Development, national express
14.00 -
long Tall sally - a Case study: improving • The business issues • Replatforming Bullet • The results Andrew Shapin, CEO, long Tall sally
14.30
conversion, usability and business process
by implementing a new website
14.40 - 7 tactics to boost your visitor numbers • What is the best way to attract traffi c to your site? Ravi Damani, CEO, imano
15.10 • How do you keep them engaged?
15.20 - Changing customer perceptions • How Seatwave gained the confi dence of its online consumers Joe Cohen, Founder and CEO,
seatwave.com
15.50 - a Case study:
seatwave.com
strategies and tips learnt from us • The state of E-Commerce • New research and results from the United States Gary Smith, Vice-President, youramigo
16.00 - e-commerce companies to signifi cantly with a focus on new organic search strategies • Real data and solutions which will
16.30 increase online revenues in a tough show that, even in the toughest fi nancial climate, they too can quickly grow their
economy business online in 2009
16.40 -
your ecommerce copy - does it stand up to • Controlling the quality of product information • Describing products and services Catharine Toole, Managing Director,
17.00
public scrutiny? in a way that builds your brand • Customer service information - how to write it to sticky Content
cut call centre costs
times Wednesday 29th april
10.00 -
7 steps to increasing your conversion rates • 7 notable steps to improving conversions rates • How design and merchandising Chetan Damani, Director, imano
10.30
can impact on interaction and ultimately how to make more people purchase more
frequently • Examples from high street retailer Blue Inc and furniture etailer Myakka
10.40 -
driving down the cost of internet payments • Hear how YESpay is bridging the gap between a secure online e-commerce Sean Young Field Sales Exec – VAS, yespay
11.10
payments and card present retail payment services by using an outsourced
service
12.00 - internet retailing panel debate Hosted by Ian Jindal, Founder & Editor in Chief,
12.50 internet retailing
13.00 - never stand still - BT’s programme of • How BT has improved customer engagement and sales across Consumer, Pete Oliver, General Manager,
BT.com and Iain
13.50 continual improvement for online customers Business and BT Tradespace Preston, Client Partner, BT
14.00 -
how can retailers make use of user • How can retailers make use of user generated content to drive their sales? Tom Hyde, Team Leader Ecommerce UK, Ciao!
14.30
generated content to drive their sales? • Consumer reviews are trusted more than anything else in order to sell online
• How can third party websites manage the online reputation of these retailers
14.40 -
The essentials of pCi dss • Unique insight in to PCI DSS (Payment Card Industry Data Security Standards) Howard Bell, Head of E-commerce, Barclaycard
15.10
• Detailed guidance into what PCI DSS is, how it affects businesses – and what payment acceptance
benefi ts it can offer
15.20 -
shore - a Case study: detailing benefi ts of • More than 50% of the revenue of an online shop is driven by the on-site search Peter Youell, Web Development Manager, Shore
15.50
intelligent onsite search • This fact alone proves that a thorough on-site search engine is one of the most and Shaun Ryan, CEO, sli systems
crucial functions for successful online business
16.00 - email: Backbone of eCommerce James Bunting, Director of Research and Strategy,
16.30 Communicator Corp
times Thursday 30th april
10.00 -
Managing the complexities of B2B and • How technology is enabling providers to easily manage consumers and business James Candy, Business Development Director,
10.30
B2C ecommerce websites from the same customers, each with very different needs, from the same ecommerce platform, without
redtechnology.com
platform inhibiting the opportunity and marketing options presented by the different groups
10.40 - increasing online conversions through • Finding products • Making decisions • Checking out Trenton Moss, Director, Webcredible
11.10 usability
learn from us ecommerce giants avon and • New Organic Search innovations in the USA and case studies featuring multi- Rahmon Coupe, CEO, youramigo
12.00 - Brookstone how Organic search sales are million dollar US e-commerce companies Avon and Brookstone
12.20 outshining overall ecommerce sales • Case study data, new organic search strategies and new business models that
have generated huge increases in the volume of sales through organic search
12.30 -
rugbystore.co.uk Case study: • Selling online: the different levels of security that can be put in place and their Jonathan Forde, Sales Executive, realex
12.50
selling Online securely relevance to your business. payments; Chris Mack-Riddell, Operations
Manager,
rugbystore.co.uk
13.00 -
Xerox & pFsweb - a case study detailing • e-Commerce, logistics & distribution Kevin Thomas, E-commerce Business Manager,
13.50
the european e-commerce strategy & • Multilingual customer contact centre Xerox Offi ce europe; Anabelle Kinet, Sales &
challenges of the company • Systems integration and fi nancial services initiatives Marketing Manager, pFsweb europe
14.00 -
The importance of payment methods for • How different online payment methods can help you to convert more sales online and David Hunter, CEO, prepaid services Company
14.30
incremental business online gain true incremental business • Learning and examples of other online businesses that
stay ahead by converting more customers in an extremely competitive environment
14.40 - The problems of integrating e-commerce • Integrated model and the alternative involving disparate databases and systems Glyn Carvill , Commercial Director and Chris Lowe,
15.10 and erp/CrM in a multi channel environment Web Design Manager, priam software
15.20 - legal-e on-line - everything you need to • How to protect your intellectual property and brand • The legal battles over Nigel Miller, Partner, Fox Williams llp
15.50 know about on-line laws Adwords • Smart compliance with consumer protection laws and more
www.internetworld.co.uk 19
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75