06
BREAKINGNEWS
PAPERCHASE SAINSBURY’S CUTS
X Tesco Tech
Support, a division
SELECTS DATA
CENTRE HOST
TRANSPORT COSTS
of Tesco that helps
customers with
any questions they
may have when
S
ainsbury’s has cut its transport
costs and improved driver
buying technology
products online
productivity using special software
or from a Tesco
to streamline its delivery operations.
store, has chosen
Building on Sainsbury’s long-term RightNow’s on-
reliance on Paragon’s ef � cient routes and
demand customer
schedules, the new system integrates the greater the control over costs.”
relationship
management
planning and telematics to dramatically When vehicle turnaround time at
(CRM) solution to
enhance the accuracy and execution of stores emerged as a critical factor, for
help it improve the
each day’s complex transport plans. instance, the planned contingency was support provided
Using Paragon Software Systems’ cut by a consistent 15% through the
to customers
Fleet Controller system to integrate setting of store targets.
during their buying
Design-led stationery retailer
process. It will
Paragon Routing and Scheduling Jones added that Paragon can
Paperchase has selected Retail
enable agents to
Optimiser with Isotrak’s Active
Assist data centre hosting, 24-hour
reallocate upcoming trips when it is
give consistent
operations monitoring, technical
Transport Management System (ATMS), clear drivers will return late or early, for responses to, and
services, disaster recovery (DR) and
Sainsbury’s has been able to capture example. “As a result we are improving
log interactions
support for its server infrastructure,
real-time data such as vehicle location driver productivity signi � cantly at
via phone, email
and chat with
including an IBM i Series, running the
and driver tachograph outputs and the depots using the new integrated
customers, to
same provider’s Merret supply chain
introduce unprecedented levels of system,” he said.
improve service
solution. certainty and control into the operation. William Salter, Paragon managing
levels.
Prior to making the move to Retail “Uncertainties are a fact of life for director said: “Plans for large, multi-
Assist’s Northampton data centre, any transport operation so we build
shifted operations like this can unravel
Paperchase’s technical infrastructure
contingencies into our schedules, but during the day, losing some of their
was supported internally at its head
they add costs,” said Darren Jones, original ef � ciency, but Sainsbury’s
of � ce. Its own facilities were not
Sainsbury’s head of logistics strategy. “The can now rework and optimise plans
subject to the latest environmental
more uncertainty that can be eliminated, throughout their execution.”
controls and 24-hour monitoring was
not practical. The lack of a DR service
was also felt to be a business risk,
JD WILLIAMS WAREHOUSES
plus machine space was costly.
Neil Plaistowe Paperchase head
WEB INTELLIGENCE
of IT said: “Our internal IT team had
other strategic demands to meet.
JD Williams & Company Limited, a leading UK direct home shopping company
X Fine art
We saw the bene � t of not being
has selected data warehouse and web analytics technology to exploit fresh online
and antiques
auctioneers,
burdened with day-to-day operational
interaction data and deliver instantly actionable, multichannel customer insights.
Bonhams has
responsibility for our hardware
Existing data warehousing and customer relationship management (CRM)
transformed
platforms, at the same time as
software supplier to JD Williams, Teradata will supply systems alongside those of its
its worldwide
gaining a more stable environment.”
alliance partner and customer insight software provider, Speed-Trap, to provide an
purchase-to-pay
Paperchase’s con � dence in
integrated web intelligence system. ef � ciency (P2P),
Retail Assist came from a strong The system will feature Speed-Trap’s software that uses web 2.0 technology to
signi � cantly cutting
track record of working together, its capture complete, real-time data on individual online visitors and customers based
costs and manual
experience in supporting specialist i on detailed analysis of their current and historic interaction behaviour. Continuous,
data entry by
80% with the
Series and Wintel environments and large streams of fresh web data will be routed into the Teradata Active Enterprise
implementation
in monitoring overnight schedules Data Warehouse, where it will be integrated with existing customer pro � les.
of Version One’s
– particularly for its own Merret And the combined intelligence will be used in near-real time for relevant, timely
document
software. The new, ISO20000 certi � ed customer communications. management
infrastructure is supporting two head JD Williams tested the software extensively during a four-week evaluation and imaging
of � ce locations, the distribution centre period and were impressed with the detailed visibility to customer interaction,
systems, and will
and 130 stores. speci � cally the granularity of the data provided.
soon be using
Plaistowe added: “The new “This is an exciting new approach to data warehouse-driven business agility,
COA Solutions’
eBIS work � ow
infrastructure comes with a lower enhancing our pool of customer intelligence with detailed clickstream data – a
system to further
cost of ownership but delivers greater solution which has proven its value in a recent proof-of-concept,” said Neil
streamline P2P
productivity. It’s scalable and � exible McGowan, JD Williams’s chief information of � cer. “This innovative system comes
by electronically
and makes us more agile as a at a perfect moment for us. Orders from the internet are starting to exceed authorising
business.” telephone orders for the � rst time in the company’s history.” 36,000 purchase
invoices each year.
RETAIL TECHNOLOGY APRIL/MAY 2009
005-013 News.indd 6 6/5/09 9:39:19 am
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