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SAN CLEMENTEAN


become one of the top creative advertising companies in the U.S. Her next upward experience was with


Foote, Cone & Belding, another major ad- vertising giant. Its company mission state- ment is “Every person at Foote, Cone & Belding – at every level, across every disci- pline, and in every office – is in the busi- ness of creating ideas that will benefit our clients, ideas that both sell today and build brand value.” Lori wanted to move up in account


management, and Foote-Cone, an ener- gized and forward-thinking firm, offered her a position in client services providing an opportunity to work internationally for a variety of global clients. It involved con- siderable travel to Germany, France, Austria, Mexico, and Canada. “It was an exciting job,” she recalled.


“We primarily worked in management teams, and, usually, I was the only woman. It was also where I met my future hus- band, Andy, on a team project.”


them going and ‘brand- ing’ is still a motivating word in advertising today. But the field is a young person’s busi- ness, and that’s one of the reasons I retired when I did,” she ex- plained. Lori, Andy, daugh-


ter Lisa, and son Scott eventually relocated to San Clemente, where her parents had settled earlier. “We wanted to be within driving dis- tance of my parents and near the beach and airport,” Lori re- marked. Besides her active


mayoral involvement, Lori’s current career role is as an English


Surfing Heritage Day, Lori shares the stage with famed local surfers;Richard Chew, Mary Lou Drummy, Colin McPhillips, Paul Strauch, Shayne Beschen, Josh Baxter, Dino and Kolohe Andino.


years has been theatre. Both Lori and Andy volunteered for the Laguna Playhouse, where Andy, currently working in Internet Marketing, served on the Board. He also volun- teers as a director of San Clemente’s FAM (Family Assistance Ministry). An- other consuming interest of Andy’s is to sail, which is one of the reasons their daughter was named Lisa, an- other Scrabble influence. Lori’s two children are now off


on their own. Lisa graduated from the University of California, Santa Cruz, and currently works for Google. Scott attends Northeastern University in Boston in a 5-year busi- ness program. Discussing San Clemente’s fu-


Luke DesForges, Noah Choi, Lori and Andrew Cameron. Leaders of the St. Margaret's Scrabble Club.Photo by:Natalie Walker.


They worked and were married in


Chicago. “When Andy proposed to me, he promised that he would take me back to California. He was transferred to New York, and I followed him. He said, ‘I didn’t tell you in which direction we were going to get back there.’” After a number of exciting corporate


years, Lori was employed by another inter- national creative advertising Goliath, J. Wal- ter Thompson, where she helped run her New York agency with the title of Execu- tive Vice-President and excelled in client services. She was also called upon by the national advertising association to speak about the field on college and university campuses. Her primary subject was “branding,” and she genuinely enjoyed in- teracting with students. “They’re so excited when you get


teacher at St. Margaret’s Middle School in San Juan Capistrano. “I love teaching 13-year-olds, and I


also enjoy supervising writing competi- tion in both the middle and upper school. She’s also the Scrabble faculty ad- visor. She and her students just com- pleted a non-fiction book about a blind person’s experience at the World Center tragedy, and a 14-week reading program will conclude with Shakespeare. Lori and her family love to travel, in-


cluding Panama, the Dominican Republic, and China among their special experi- ences. Last year, the family attended the World Future Society Conference in Boston. Lisa was invited to be a speaker at this year’s conference in Vancouver, which everyone proudly attended. Another personal interest over the


teach now feel it’s going to change tomor- row. So much is coming at them.” She also feels that 63,000 is about “the


right-sized population for San Clemente,” crediting “the foresight of those who came before us.” She feels we have a community priority to celebrate and protect what we have, that the City is balanced and diverse, and, fortunately, resists the ‘build it/knock it down/put up something else” attitude. One of her observations is the defensible ethos of such collective desires as “taking care of the beach,” “keeping Del Mar vital,” “a new look for the high school,” “a performing arts center,” “seeing more cul- ture,” “a satellite college campus,” and “the new park” She also admires Ole Hanson’s visions


“I was at Quaker for two years. If it was fattening, I worked on it: Quaker Cookie mix, Aunt Jemima Pancakes, Captain Crunch Cereal, and Grits...”


ture and the rise of social media, Lori re- marked, “Old San Clemente was a retirement community. There is no such thing any more. How do you give people the opportunity to learn? Learning is a con- tinuous experience. It has to be in the fab- ric of San Clemente. I’m not sure how technology also works in there, but I love the idea of face-space learning. The next frontier will be the privacy issue. Our gen- erations were brought up that it’s not good enough unless it’s 100 percent. Kids I


of the future. “When I wanted to become involved in politics,” she said. “I went back to school and got a cer- tification in urban planning. One of my projects was defending the development of a performing arts center or a community theatre for your town. My idea for San Clemente was to become the win- ter home for Circus Olay, having the company take some space and building something that they would financially take care of. They’re so young, so artistic, and so global. I could see it working


here without stepping on Laguna Beach. When they’re not here, we could use the center for cultural purposes, beefing up our own cultural credentials.” As our multi-talented mayor continues


her numerous endeavors for the good of us all: answering questions via newspaper, speaking to community groups, leading walks around town, appearing on televi- sion, chairing City Council meetings, and teaching young people … it appears we have a futurist holding our hands. b


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