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p26-44 Ladieswear:Layout 1 14/04/2009 13:20 Page 36
FOCUS ON WOMENSWEAR
I.S. ENTERPRISES
M62 RC59
It’s all about fabrics
A new 100% cotton F61190M Long Sleeve Commenting on other
Hooded T-Shirt has been added to the fabrics that are in
I.S.Enterprises line for 2009. demand for ladieswear,
This fashion inspired hooded T with self fabric Jill says: “Lycra is proving
hood features a taped neckline for comfort and very popular; this is due
comes in White, Black, Heather Grey, Navy and to its stretchy properties
Light Graphite colours. It marks the start of a new which offer the user
trend combining long sleeves with hoods, in lighter slight expansion rather
cotton material. than ‘fitting where it
Also available in a ladies style the F61198F Lady- touches’.
Fit Lightweight Hooded T-Shirt features a “Customers are looking
lightweight fabric with 125gm/m2 (White) and for durability in the fabric
135 gm/m2 (colour) with feminine fitted shaped they choose; the F63212F
side seams for a modern fit. Lady-Fit 65/35 Polo for
According to the company’s Jill Granger, the trend example, guarantees to
in women’s tops sways towards the need for perform at a 60 degree
elastane, for example the Mantis M62 Womens wash temperature. It
Raw Racer-Back Vest contains 95% cotton and represents excellent value for money as it is a demand for women’s T-shirts.
5% elastane. long-lasting and hardwearing garment. Best sellers include tighter fitting tops such as the
Elastane is important in the vest as it allows the “Baby pink is proving extremely popular, and this F610646F Fruit of the Loom Lady-Fit Value Weight
garment to ”fit where it touches”, making it a is reflected through all manufacturers’ ranges. T-Shirt, a 100% cotton T-shirt with a feminine fit,
popular choice for women and the stretch 360° Camouflage and urban trends are expected to shaped side seams and a shorter body length. The
Jersey material makes it the ideal active wear increase which reflects the current street wear Gildan Ladies Ringspun T-shirt G64000L, a 100%
choice. It features a raw edge with ‘silky’ cover trend in the retail market.” Cotton Pre-Shrunk Ringspun Jersey is also proving
stitch finish to neck, armhole and racer-back along An example of this is the Result RC59 Urban popular.
and a longer body length. Mantis who specialise in Camo Cap in pink, which is proving to be a ‘must
women’s, men’s and children’s clothing are a new have for buyers. Contact I.S.Enterprises on 0800 328 3868;
brand to the I.S.Enterprises portfolio. I.S.Enterprises has noticed an increase in the www.isenterprisesintl.com
MANTIS WORLD M63 pull on hoodie M57 Black
A colourful choice that’s right on trend
Fuchsia
The new Mantis World collection sees a make-over Black/Red, Black/White to
of the classic tee. Classic Navy/White and
This year, four new women’s t-shirts have been Deep Charcoal/Heather
added to the existing 24 styles in the collection Grey melange, lending itself
that are designed just for women, catering to to innovative print and
every need from staff uniforms and promowear, to embroidery, and for a
sports and dancewear, merchandising and even for variety of designs from
small retail brands. nautical to punky graphics.
Sheer jersey, fine knit fabrics are noticeably on- Customers continue to be
trend. With this in mind, all new Mantis women’s interested in organic cotton,
tees use 100% combed cotton, stretchy jersey ‘Fair Trade’ and
fabrics with a soft hand-feel and beautiful drape. environmentally sound
Two of these new styles are the round neck production. So, this year,
M108 Women’s Sheer Jersey Tee and v-neck and as part of the growing
M106 Women’s Scooped V- organic
neck Tee. cotton
Both reflect the current trend
M103-TLC
collection
for sheer fabrics and longer Tender
body length, and with a high Loving Clothing (TLC), Mantis There are even more colours in the classic
quality finish that includes a World has introduced a new women’s tees M102 – choose from 12 colours and
fine rib neckline, self-bound lighter-weight and very M103 – a choice of eight colours.
tape and chain stitch across affordable women’s tee. Dusty Blue and Camouflage Green have been
the back neck and shoulders. Made with the same high quality added to the M63 Women’s Pull-On Hoodie, a
Apart from the staple GOTS certified organic style that together with the M62 Raw Racer-Back
colours, they are also found Tanzanian-grown cotton, the Vest and the sporty hoodie set M53/M55 Women’s
in cool shades such as Deep M103-TLC Organic Women’s Active Contrast Hoodie and Stripe Pants caters
Charcoal, Blue Lagoon, Rose Sheer Jersey Tee is available in perfectly for dancewear, fitness, yoga and
Mist and Limoncello for five colours (Black, White, Red, sportswear.
M108, and Dark Chocolate Camouflage Green and Bubble
and Dusty Blue for M106. Gum Pink. For more information about the Mantis World
For a bold statement, Mantis Mantis has also added some collection (Mantis, Humbugz, Babybugz and TLC
offers the M110S Women’s cool new colours. Look out for collections) email info@mantisworld.com or call on:
Striped Tee. With stripes the stunning Black/Fuchsia M57 0207 224 8991. Distributors: Prestige Leisure: 0800
growing in popularity, this Women’s Mandarin Collar Top, 652 1234, UKL: 0800 220955, IS Enterprises: 01206
style comes in a range of popular with hair and beauty 798131 and Quayside Clothing: 08456 522 722
funky colours from salons. (www.tradetag.co.uk)
| 36 | May 2009 www.printwearandpromotion.co.uk
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