p5-14 News:Layout 1 14/04/2009 12:33 Page 10
INDUSTRY NEWS
Boost your online business success with
DecoNetwork.com
A new online marketplace for SMEs to set up affiliate stores for Customer usability
has been launched by Wilcom customers at no charge, while also features include
International, a leading developer of using the viral nature of the network order fulfillment
embroidery and decoration to grow revenue with little or no tools to help keep
technology. investment. track of orders that
Unlike other “start your own” Affiliate stores are individually need to be shipped
website solutions as well as an inbuilt
DecoNetwork.com is system to email
aimed specifically at customers about the
the direct to garment, progress of their
embroidery, orders, including
promotion, tracking numbers.
sublimation and Businesses can have
screen print industry an online store
to provide an which includes not
accessible and easy only the ability for consumers to providing access to performance data
way to sell custom customize and order goods, but also and statistics.
decorated goods on provides all the infrastructure to help Customization of the website to the
the internet. manage the payment processing, requirements of the user is completed
Embroiderers need production and delivery scheduling, quickly and without having to use a
not be web savvy to start selling owned and branded sites with orders and analysis of business performance web designer.
online as Wilcom
DecoNetwork.com being delivered “The apparel market was truly ready
provides a profit oriented e- directly to the for an online designer software done
commerce solution with tools and fulfillment centre that right,” comments Todd Murphy, of
features to build up a customized will supply the service Apex Specialities. “We had our online
website and the necessary tools for and commission to the business up and running in a day, and
consumers to customize and buy affiliate. have grown to over 200 affiliates
products online. Consumers are free There is a live online stores in only a few months.
to buy and customize goods with retail store and Customers love how easy the system
their own artwork providing a richer fulfillment system that is to use.”
user experience. the owner sets up and For Further Information visit
DecoNetwork.com facilitates a new controls. Store owners
wilcom.DecoNetwork.com
online marketplace with an organic have the ability to
network of suppliers (fulfillment build their site, add See page 22 for more help on
stores), resellers (affiliate stores) and their products, set developing your website. And turn to
consumers. pricing rules and page 70 for Paul Stephenson’s
The fulfillment store has the ability decoration parameters. alternative view.
EskoArtwork unveils productivity-boosting
innovations at Sign and Digital Exhibition
As we went to press, EskoArtwork recognised the added value 2009.”
was set to unveil its Kongsberg i- opportunities and the significant ROI. According to Bates, Sign and Digital
XL24 digital converting table with the The sign and display market 2009 provided EscoArtwork with the
i-cut® 6.2 vision control system at continues to be a key component of perfect backdrop to demonstrate its
this year’s Sign and Digital Exhibition EskoArtwork’s business strategy and full workflow – from job creation, What has been claimed as the first
at Birmingham’s NEC. a key focus for the company in web approval and integration silicone bracelet in the world with a
Demonstrations also included the through to digital cutting.” light at the top has been launched
Odystar v4, an integrated solution for EskoArtwork was also due to by the Interall Group.
PDF creation; the latest release of showcase an enhanced update of When the bracelet is removed the
ArtiosCAD v7.4, which introduces SignUp, the graphic layout LED light is activated. Perfect for
visualization of designs with curved application tool that optimizes waving in the air at pop concerts
creases and SignUp, the interactive substrate and and other events.
nesting and sheet optimisation plate use and For more information about the
application for Digital Sign & reduces lead times Silicon Light email
Display. through
Interall@ultralux.co.uk
EskoArtwork also intelligent
presented for the first nesting for Total Print! Expo, the UK print
time its new SignUp Auto, digital press and industry exhibition, returns to
a fully-automatic nesting finishing machines. London’s Earls Court 2 from October
solution. In the UK, 20 to 22. The annual event will
“In the UK, EskoArtwork has EskoArtwork is showcase the latest ideas and
achieved a significant growth in supported in this market by technology from all sectors of the
sales year on year in this sector over Mill Pond print industry, including digital and
the last four years,” said Paul Bates,
www.millpondgraphics.co.uk selling offset, workflow, prepress, media and
regional business manager, UK and the Kongsberg i-XL series to Signage, finishing. For more information call
Ireland. PoS and PoD printers. Also visit IIR Exhibitions on 0207 017 7029 or
“Our customers immediately
www.esko.com visit
www.totalprintexpo.com
| 10 | April 2009
www.printwearandpromotion.co.uk
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