Industry News
Roland DG creates world’s first ‘dress release’
R
oland DG has created the world’s first ‘dress release’ – a press release printed onto a dress – using the Texart XT-640S-F. In a first for the fashion, textiles and printing industry, the dress acts as a medium to showcase the benefits of XT-640S-F, a printer that excels at short-run garment printing for the fashion drop generation. It also shows off the cutting-edge white ink and bright colour capabilities of the new machine, alongside text which reveals its benefits and unique qualities.
Stephen Davis, EMEA marketing director at Roland DG, said: “We were so excited to immerse ourselves in the world of fashion design to create this one-of-a-kind dress which shows off the capabilities of the Texart XT-640S-F. We
worked with our Italian textile customers to design the machine, purpose-built for the fashion drop generation, so it only felt right to continue our collaboration with industry creatives to bring the ‘dress release’ to life.
The dress release designed by Fabia Goff
“We hugely enjoyed working with talented designers, seamstresses, photographers and models to help turn our vision into reality, and we hope our customers feel inspired to make their own unique garments as a result.” The company collaborated with designer Fabia Goff to create the pattern. It incorporates textual elements of a press release alongside a stunning design inspired by current fashion trends and Japanese art and culture to celebrate Roland DG’s Japanese heritage.
T
2022 show dates and venues confirmed for The Big Promotional Trade Show
he organisers of The Big Promotional Trade Show have announced the programme of exhibitions and roadshows for 2022 that will enable exhibitors and visitors to engage and connect face to face. Showcasing many of the industry’s leading companies, The Big Promotional Trade Show exhibitions will feature 60 of the top suppliers of promotional merchandise and services from the UK, Ireland and Europe at conveniently located venues. The autumn events, entitled The Big New Products Trade Show, will major on the thousands of new products and ranges launched into the industry for this key selling period.
G Details are as follows:
• March 10 – Glasgow – The Big Promotional Trade Show The Argyle Suite, Glasgow Crowne Plaza Hotel
• April 27 – Surrey – The Big Promotional Trade Show
The Esher Hall, Sandown Park Racecourse
• May 5 – Manchester – The Big Promotional Trade Show
The Manchester Suite, Manchester United Football Club
• June 22 – Dublin – The Big Promotional Trade Show
The Ballroom, Red Cow Moran Hotel
• September 21 – London Heathrow – The Big New Products Trade Show The Orbiter Conference Centre, Radisson Hotel Bath Road Heathrow
• September 28 – Manchester – The Big New Products Trade Show The Point, Emirates Old Trafford LCC
Visitors to the shows will experience a comprehensive range of products and services providing the latest innovative ideas and marketing solutions available to the industry. The trade shows will comply with any COVID restrictions in place at the time.
PrintFactory appoints new distributor for the Nordic and Baltic regions
rafiska Kanalen in Malmö, Sweden has been appointed as the latest distributor for PrintFactory in the
Nordic and Baltic regions.
This growth completes PrintFactory’s expansion in 2021 which also included Iberia and the appointment of Inimap as the distributor for DACH earlier this year. Grafiska Kanalen will grow its portfolio of complementary products, but will focus the majority of its efforts on making PrintFactory a key supplier to the
www.printwearandpromotion.co.uk
region. Grafiska Kanalen has partnered with the Netherlands-based software manufacturer to develop its reseller channels and provide training, support and consultancy services.
Claes Jeppsson, founder of Grafiska Kanalen, said: “This is an important step for us, SaaS is the future for this market. “We believe that this suite of tools will simplify the lives of production teams, as well as produce a much better- quality end product for their customers.
We are especially excited about the management features of the software. What we like about PrintFactory is how it accelerates production and saves money on the bottom line. This means the software almost sells itself - so we are looking forward to showing it to all of our dealers soon.”
PrintFactory is a suite of workflow software that’s been made by a team of printers to solve the everyday challenges faced by wide format printers.
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