Industry News
Innotech announces exclusive UK distribution
A
t FESPA 23, Innotech Digital finalised an exclusive distribution
agreement with Heytex Bramsche to supply its Side Curtains for trucks and trailers in the UK. The high-quality banner materials are available in 900gsm and in 2.5m and 3m widths and are specifically designed for use as truck curtains. Fabian Kampsen, commercial director, Michael Kirk, senior strategic sales manager of Heytex Bramsche GmbH and Deepak Bhat, Head of Procurement for Innotech Digital, signed the contract between the two companies during FESPA 23 in Munich earlier this year. Kampsen said: “Innotech is one of the most progressive companies currently supplying the grand format print sector. We are very keen to extend the reach of our market-leading products into the UK, and we feel very confident that Innotech is the ideal choice.”
The Heytex Bramsche Printable Side Curtains are the industry’s first material for trucks and side curtains to be designed for Latex print. This water- based ink is free from harmful chemicals, making it more environmentally friendly and less harmful to people. It’s of course, also printable with Solvent and UV inks.
C
Side Curtains from the HEYcargo range are available in 17+ different colours from stock. Plus, any imaginable colour can be manufactured to the customer’s requirements. The material itself incorporates tentering frame technology, which helps to ensure the product stays flat. It is also designed to be easily welded and creates less smoke during welding than other materials. This means that applying the material to truck sides is made easier and also helps to reduce fabrication costs.
The product comes with the HEYtex Surface Guarantee. This means that the coated surface is designed to minimise soiling and offer outstanding
Lars Lidman Joins Coloreel
oloreel has announced the appointment of Lars Lidman as the company’s new vice
president of Global Sales. With a strong background in international sales of technical products, Lars will play a vital role in further driving Coloreel’s global expansion efforts.
Lars Lidman brings with him a wealth of experience from previously held roles at renowned organizations such as ABB, Ericsson and most recently Teledyneflir (previously Flir Systems). Over the past two decades, he has demonstrated exceptional sales leadership and a keen understanding of global markets.
Lars Lidman, Coloreel VP global sales, said: “I am very excited to join Coloreel
www.printwearandpromotion.co.uk
to build and lead the sales team to unlock the full global sales potential of this new groundbreaking technology for embroidery.”
Torbjörn Bäck, Coloreel CEO, said: “We are thrilled to welcome Lars to Coloreel as our new VP Global Sales. His experience in establishing distributors, managing complex technical sales, and direct business development will undoubtedly strengthen our global expansion efforts.”
Lars Lidman has assumed the role from his current base in Hong Kong and will relocate to Stockholm, Sweden.
• For more, visit:
www.coloreel.com August 2023 | 5 |
printability. It is a rugged and robust material that can withstand temperatures as low as -30C and up to +70C. This ensures the finished application looks great and has a long lifespan.
“We carry out intensive control and testing on every batch of material that comes from our production plant. Meeting customer expectations is critical for us, and the sheer quality of our products has been the cornerstone of our company’s success over many years. I know that Innotech shares this philosophy of delivering great products and great service and we very much look forward to working with them,” adds Fabian Kampsen.
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