ELECTRONIC TABLE GAMES
Light & Wonder A
lmost every casino in EMEA or even globally has a different overall floor layout and design, and often requires different product configurations to maximize the product impact. It’s
not just important what the casino looks like, but who the players are, what their needs are, what they are looking for, what evolution level they are with table games, and what they expect from ETGs. Nowadays, many new players come from online gaming, where they learn and play various games. All these questions should be answered before the decision about the type of ETGs and configuration can be made.
Light & Wonder never stops innovating, consistently innovating in the three major areas of ETG – content, platform, and hardware.
Why should a casino need Compact or Multiplayer roulette with
added Slot titles if Roulette tables are open 24/7 and have enough space for Slot machines? A compact multi-game product is just not the right product. ETGs, like our Quartz Hybrid, were designed with flexibility in
mind, so that every customer can offer the games their players want, from an operator they can trust, but with bespoke design to accommodate their individual needs. The unique value of Quartz Hybrid is generally flexibility. Our
roots go back to the previous century when we were the first company to introduce semi-automated products to help table games operators. These games give operators the ability to offer popular table games with many different options not always available at the live felt tables. For example, ETGs can be configured with or without dealers, offered as a single-seat game or as part of multi-tables with hundreds of seats, and even be set up to allow players to play multiple games at the same time. Specific to Light & Wonder, our ETGs also offer globally
recognised and market-leading table game themes like Ultimate Texas Hold’em, Three Card Poker and Roulette X, alongside other public domain games. Beyond the game themes, we also give operators the ability to offer the same games linked together across multiple casinos, a platform for hosting free-to-play ETG tournaments to help drive player interest, and a convenient central point of configuration for ease of set-up. From the outside looking in, ETGs certainly seem quite complex,
but once someone understands how they work, there is an underlying simplicity to their design. We usually help operators if they are keen to accept our
experience and knowledge. Firstly, we are constantly monitoring the leading market research reports published by the different global research firms. Secondly - and more importantly - we are in constant communication with our customers so that we have a real-time finger on the pulse of our industry. Luckily, our platform was designed in such a way that we are able to react very quickly to the changing market needs, often being able to offer newly approved solutions in as little as six months from their initial request. And to the most important question: Why Quartz Hybrid and L&W
in such a competitive ETG market like EMEA? Light & Wonder will never stop innovating; we believe there is
always room for improvement. We are consistently innovating in the three major areas of ETG – content, platform, and hardware. For content, introducing new game mechanics like Roulette X and bringing more of our proven land-based content to the ETG format. On the platform side we are innovating in areas like our user interface, connectivity, enhanced reporting, and a more robust tournaments module. We are connecting our platform with Authentic Gaming studios,
the way of playing table games online. Yes, cross-platform, and we are bringing the successful and proven table games content to ETGs and Authentic Gaming in order to offer paytable-related progressives that could be tied to tables. From a Hardware perspective, we are adding new configurations that can also attract operators that are limited in space.
44 DECEMBER 2023
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