CASINO NEWS
MERKUR UK publishes Sustainability Report
MERKUR UK has published the second edition of its Sustainability Report which covers social initiatives undertaken by the Group and its family of UK brands throughout 2023. Produced by Lee Willows, founder and
executive chair of ESG Gaming, the report documents MERKUR UK’s far-ranging activities which include high street investment, supporting community-based good causes, creating and sustaining employment opportunities, protecting
that’s being promoted in some quarters. “On a national level MERKUR has invested in
excess of £500m in the UK economy, we have created 2,500 jobs, raised more than £1.2m for charities and led the way with our 360 Program which is recognised for being the Gold Standard for safer gambling in the land-based low-stake, low-prize sector. “I am proud that we have demonstrated how
that successful commercial enterprises can also be good corporate citizens. All of our brands, including those which are not consumer-facing, have passed the audit of Social Responsibility practices undertaken by the internationally recognised G4 accreditation and certification body.”
He added: “Outside of the gambling entertainment space we have supported 100 good causes all of which have been nominated by our venue teams, planted 25,000 trees, offset 2,000 tonnes of CO2e and contributed to help sustain a wind farm initiative in Sri Lanka. “Our pledges for 2024 are to extend the mitigation measures
the environment, promoting safer gambling and encouraging diversity in the work place. The MERKUR UK Sustainability Report which is
titled ‘Investing in the High Street, Revitalising Local Economies’ is being distributed to all MPs who have MERKUR Slots or MERKUR Bingo venues in their constituencies, to DCMS, the Gambling Commission, GambleAware and associated not for profit organisations, the Shadow Minister for Gambling as well as to Local Authority Licensing and Planning Officers. Sascha Blodau, general manager of
MERKUR UK, said: “It’s only by documenting the support we provide locally, regionally and on a national level that we can help provide some balance and perspective to the narrative
with regard to our carbon footprint, continue to be audited by G4, uphold our commitment to ethical game design and to introduce in-venue Information Pods where players are able to access safer gambling help and advice. Willows confirmed: ‘It’s been a privilege to work
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with the MERKUR UK team to pull together what is their second Sustainability Report. The report itself paints a picture of both the reach and breadth of MERKUR UK’s approach to and impact of, their unwavering commitment to supporting charities and good causes across the United Kingdom. The report was also able to illuminate the impactful work of MERKUR UK colleagues and how the business is navigating the regulatory landscape and showcasing best practice.”
Aristocrat Gaming expands For Sale Link portfolio
Aristocrat Gaming is continuing to showcase the latest in game developments with the release of 11 new For Sale Link titles. This release combines cutting-edge game mechanics and mechanical innovations delivering a unique player experience. “We are very proud with the success of
recent product launches across EMEA and are grateful for the support and trust that we’ve garnered from our customers. Although we are still increasing our install base from those product launches, we are focused on releasing new and exciting For Sale Link games to the market,” said Marcel Heutmekers, VP of sales and operations in EMEA for Aristocrat Gaming. New game titles that are joining the
growing For Sale Link family are: Bao Zhu Zhao Fu- Purple Celebration &
Jade Celebration: Expanding on the highly successful Bao Zhu Zhao Fu™ game family, we’re introducing two new titles that are fully linkable with thriving game themes, Red Festival™ and Blue Festival. These games include a new Zone Boost feature that drives a variety of new excitement with the Zone Multiplier earning up to 5X wins. Big Fu Cash Bats- Bat Blessings &
Dragon: A rare combination of triple metamorphic and Cash-on-Reel (COR) play that may be triggered individually or in any combination of the three. With the possibility to be awarded boosted COR, multipliers or award all, the three unique COR bonuses will captivate players with excitement. Triple Supreme Xtreme- Grand Prosperity and Heart of the Sea: Combines the most popular feature mechanics; Match 3 Jackpot, Choose Your Volatility Free Games and Hold & Spin are combined into one action-packed extreme feature. On the MarsX Portrait, this new game family allows players to choose from a multitude of volatility Free Games options on different reel sizes and takes advantage of the extended screen.
4 DECEMBER 2023
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