MACAU BUSINESS


By Tony Lai Photos by Wong Sio Kuan


Slotting into place


With revenues doubling in Asia in the past 12 months in the post-Covid era, Aristocrat Gaming is bullish about the regional prospects and actively pursuing double-digit growth through continuous investments in products, infrastructure, and personnel.


T


he past 12 months have proven to be a period of triumph for Aristocrat Gaming, a slot machine maker and games provider, as its strategic investments in the Asian market in recent years began bearing fruit in the post-Covid landscape. “For us, the business has been accelerating quicker and quicker,” Lloyd Robson, general manager for Asia at Aristocrat Gaming, expressed his enthusiasm for the company’s performance in the post-Covid era. “Our revenues have doubled in the last 12 months [in


26 AUGUST 2024


Asia], and there’ve been multiple contributing factors across the region — Macau has been a part of that, as have the Philippines, Singapore, and the rest of Southeast Asia.” In Macau, the gross gaming revenue (GGR) surged by 47.9 percent year-on-year, reaching  months of 2024. This surge represents 76.4 percent of the pre-Covid volume, following a quadruple surge experienced last year. Across other markets in Asia, the Philippine gaming sector, including operations beyond land-


based casinos, achieved a record high of PHP81.70 billion (US$1.42 billion) in GGR during  percent increase from the same period the previous year.


Aristocrat’s success does not only rely on the recovery of Asian gaming jurisdictions but also on its steadfast investments in the region. “A growing industry is a tailwind behind us as a supplier, but you’ve got to have the right products at the right time to be able to help drive that growth,” Mr. Robson said in an interview.


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