Focus on Soft Signage Venture Banners Catering to the soft signage demand
Venture Banners is a trade-only supplier of large-format print, and ever since it started back in 2009, its mission has been to help printers capitalise on the numerous lucrative opportunities within this area of the industry. The company’s offering encompasses everything from standard roller banners and pop-up systems to flags, banners, exhibition solutions, cafe and crowd barrier graphics, display boards, external hoardings, and more. As a trade-only large-format partner, customer service and support through resources and guides is a core aspect of our offering. It also prides itself on its transparent pricing and to date have never raised the prices of its materials, enabling customers to grow their businesses by tapping into opportunities in large-format print without heavy investment in materials or machinery. Demand for soft signage has grown significantly over the past few years which is no surprise when you consider the sustainability, reusability, easy transportability, and high image quality of this type of signage.
Venture Banners’ stretch fabric signage range includes stretch fabric walls, complete exhibition solutions, stands, counters and table coverings as well as SEG fabric free-standing displays, wall-mounted displays, SEG fabric lightboxes as well as SEG fabric pop-ups. It also offer six different flag shapes, an arch flag, and pop-out banners as well as Heras fencing and crowd barrier graphics. In response to growing demand for sustainable products and for textile signage solutions, Ventur Banners launched a new material in 2025, AirMesh polyester, which offers an alternative to traditional PVC-based materials. This product provides the perfect example of the benefits of textile signage as it’s incredibly versatile, can be washed, reused and easily transported.
www.venturebanners.co.uk
Removing the need for PVC materials CMYUK
Sunlight Light Banner
In 2025, sustainability has become a requirement of doing business in the wide-format industry. Brands everywhere are working towards sustainability targets and scrutinising the environmental credentials of their suppliers as part of that. Yet in many cases, careful examination reveals that for some, only their messaging has become greener. Many sustainability claims lack supporting Life Cycle
Asessments (LCAs) or measurable impact data, rendering them little more than well-meaning greenwash. With every product LCA-certified and designed to meet stringent international standards including ISO14001, REACH, and RoHS, the patent-protected Kavalan range of PVC-free banner materials is different. 100% clean and boasting verifiable environmental credentials, Kavalan offers superior eco-performance to traditional PVC banner materials without compromising on quality, vibrancy or impact. Kavalan substrates also weigh 45% less than their PVC and
textile banner counterparts, and are designed for responsible end-of-life disposal, meaning they do not harm the environment when recycled, sent to landfill, or incinerated in Waste-to-Energy (WtE) schemes. Kavalan’s proprietary Eco Calculator helps businesses to quantify environmental savings made by switching
to PVC-free materials, using calculations based on independently verified LCA data to illustrate reductions. Compatible with UV, Latex and UVgel printers, the Kavalan range is tear-resistant, flame retardant and weldable, while yielding the same flexibility and tensile strength as PVC-based materials. The Kavalan portfolio includes:
• Sunlight: A lightweight frontlit banner material suitable for indoor and outdoor applications
• Moonlight: A backlit banner material with a lightweight, non- crease finish and brilliant white surface, ideal for lightbox and event banners
• Moonlight River: A backlit textile banner replacement material that reduces freshwater usage during production by 67%
• Butterfly: A blockout material suitable for consistent colour reproduction on both sides
• Spiderweb: A mesh material combining strength with lightweight efficiency
• Gecko: A coated wall covering material offering a self- adhesive backing option for select sizes, resulting in easy application for interior and event applications; and the newly launched Gecko Stroma floor mat material introduced for the first time at PRINTING United Expo 2025.
www.cmyuk.com | 68 | January/February 2026
www.signupdate.co.uk Stretch Fabric Walls
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