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THE SUN’S OUT


The glass is pretty full - even the pessimists among us can’t deny what the numbers tell us - and that’s that pretty darn close to nine in ten of the UK’s large-format digital inkjet print orientated companies are optimistic about business over the next two years. The data comes from 100 PSPs polled earlier this year for Widthwise 2024 - the 17th consecutive year that Image Reports has conducted its independent survey of the sector. You can find the full analysis, along with industry and editorial comment, in the accompanying Widthwise Report - and online at www.imagereportsmag.co.uk/ widthwise, where it’s free to download. There’s also a precis of the key findings in this issue on p9. Our intention is that the grassroots information helps you build a better business.


Speaking of which, innovation and diversification are oft cited as core business building blocks, and as the Widthwise data highlights, there are still niche markets yet to be fully exploited. But, as Industry Mole points out on p24, ‘can do’ doesn’t mean ‘must do’ - having the technical capability to produce new applications for new markets doesn’t necessarily mean you should do it! One PSP making money from finding niche sweet spots however, is FaberExposize. You can read about that on p26.


One nice niche - if you can still call still call it such - is vehicle wrapping, which is enjoying a real growth spurt. Whether you’re already involved, or simply thinking about doing so, turn to p10 for a preview of WrapFest, which takes place this October. The month before that is another event worth noting, The Print Show, where you may glimpse large-format kit and solutions launched earlier this year, a round-up of which starts on p13.


Here’s to staying ahead of the game…


Editor: Lesley Simpson lsimpson@datateam.co.uk


Publication Manager: Alissia Clifton AClifton@datateam.co.uk


Datateam, 15A London Rd, Maidstone ME16 8LY www.imagereportsmag.co.uk


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Lesley Simpson Alissia Clifton


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Editor


LESLEY SIMPSON LESLEY.SIMPSON@IMAGEREPORTSMAG.CO.UK


www.imagereportsmag.co.uk | 3


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